Tag Archives: AT&T

T-Mobile CFO talks about targeting AT&T’s M2M customers, keeping legacy GSM around

Earlier this month, T-Mobile began targeting AT&T’s Internet of Things (IoT) and machine-to-machine (M2M) customers by offering them free 2H service through the end of 2016. Now T-Mo CFO Braxton Carter has elaborated on how the Un-carrier’s 2G plans differ from AT&T. “Until you get voice and data on LTE, you can’t refarm spectrum dedicated to legacy technology,” [read full article]

Report: T-Mobile customers use apps on cellular more than those on other U.S. carriers

With many different data plans out there, consumers may use their phones differently, with some sticking mostly to Wi-Fi while others use cellular without a care. A new report that recently came out aimed to find out how subscribers across the major four U.S. carriers are using the apps on their devices. A report from FierceWireless and consulting firm P3 shows that … [read full article]

T-Mobile responds to AT&T’s upcoming 2G shutdown with free service for IoT customers

T-Mobile is no stranger to poking fun at the other major U.S. competitors and the moves that they make, and today T-Mo is putting AT&T in its sights. T-Mobile says that it’s “throwing a lifeline” to AT&T Internet of Things (IoT) customers but offering them free 2G service through the end of 2016. This includes up to 50MB per device per month and … [read full article]

Advertising group recommends T-Mobile make ‘Ditch and Switch’ campaign more clear

Last year, the National Advertising Division recommended that T-Mobile discontinue some of the claims it was making in its “Ditch and Switch” ad campaign. T-Mobile appealed the decision to the National Advertising Review Board, another unit of the advertising industry’s self-regulatory system, and now the NARB’s decision has come out. The National Advertising Review Board has [read full article]

T-Mobile ranked as best US network by new report, but US carriers rated below many European operators

A new report has come out that suggests that T-Mobile has the best network of the big four US carriers. Unfortunately, T-Mo doesn’t rank quite as high in comparison to the other global operators included in the report. Apteligent and research firm STL Partners have put together a report called the Mobile Network Customer Experience Index, which aims to … [read full article]