Tag Archives: Super Bowl

T-Mobile Prepares for Massive Data Demand at Seahawks Parade

Seattle is ready to party, and T-Mobile wants to make sure the celebration stays connected. As the Seahawks prepare for their championship parade this Wednesday, the wireless carrier is pulling out all the stops to ensure fans and emergency responders can stay online and communicate without interruption. The need for reliable connectivity during a major event is no joke. According to the Un-carrier, the company has already … [read full article]

T-Mobile’s Big Game Plan: How Your Carrier Keeps Events Running Smoothly

This weekend, hundreds of thousands of fans will descend on the Bay Area for one of the world’s biggest sporting events. Behind the scenes, T-Mobile is doing something most people never think about: making sure the network doesn’t collapse under the pressure. The Un-carrier has been preparing for this moment for over a year. They’ve upgraded cell sites and infrastructure across the Bay Area, focusing … [read full article]

Why T-Mobile’s New Super Bowl Commercial Brings the ’90s Nostalgia

T-Mobile is bringing back one of the biggest boy bands of all time for this year’s Super Bowl, and they’re using an iconic ’90s anthem to show why the carrier deserves your business.  According to T-Mobile’s official announcement, the wireless company is featuring the Backstreet Boys in a reimagined version of “I Want It That Way” for its Big Game commercial airing Sunday, February 8th. The … [read full article]

Backstreet Boys ‘So Back’ for T-Mobile’s Big Game Moment

The 1990s just got a major comeback boost. T-Mobile announced it’s bringing one of pop music’s biggest groups to the Super Bowl with a star-studded commercial featuring the Backstreet Boys. The iconic band will appear in a full 60-second ad during the game between the New England Patriots and Seattle Seahawks on February 8, with the spot running in the second quarter. According to reporting from Adweek, … [read full article]

T-Mobile Releases Super Bowl Ad With Stars “Auditioning” for Magenta Status

T-Mobile has released its second Super Bowl ad that it plans to run during the Big Game on Sunday. The 60-second ad highlights the Un-carrier’s new customer appreciation program that it announced a few days ago.  In the ad, T-Mobile shares that nobody needs to audition for Magenta Status. Several stars appear to “audition” for Magenta Status, such as Laura Dern, Gabriel Macht, Patrick J. Adams, Common, Jennifer Hudson, Bradley Cooper and his mom Gloria, and Zach … [read full article]

Metro by T-Mobile Runs First Super Bowl Ad with Luis Guzmán

A few days ago, T-Mobile welcomed Jason Momoa in its newest Super Bowl ad. The Aquaman star joins Zach Braff and Donald Faison in promoting T-Mobile’s Home Internet service. Metro by T-Mobile also joins in on the Super Bowl celebration. In fact, the prepaid brand has released a teaser for its upcoming Super Bowl commercial, which is a first for the brand.  The commercial features … [read full article]

Jason Momoa Stars in T-Mobile’s New Super Bowl Ad

To celebrate its 11th Super Bowl, T-Mobile has welcomed back Zach Braff and Donald Faison in their ad. But to make the partnership even more meaningful, they have added a third member to the mix: Jason Momoa.  Yes, that’s right, the Jason Momoa, Aquaman himself. There’s also a guest appearance from Jennifer Beals as they pay homage to Flashdance.  The 60-second ad was created alongside Panay Films and is expected to air during Q4 of the Super … [read full article]

Metro by T-Mobile Will Run an Ad During Super Bowl Commercial Break

Metro by T-Mobile is making history happen as it launches its first ever Super Bowl commercial. The prepaid brand will be releasing its ad in the Spanish-language broadcast on Univision on February 11.  According to its release, the ad will include a :60 spot that they developed with OKRP. The ad will be running in the second quarter during the seventh commercial break. In line with this announcement, T-Mobile’s Prepaid Chief Marketing Officer, Clint Patterson, said: “Metro … [read full article]

Watch Miley Cyrus’ #DoItForThePhones music video here

Last week, T-Mobile revealed that it had tapped into Dolly Parton and Miley Cyrus’ participation for its Super Bowl LVI ads. And today, the Un-carrier has released the official full-length music video of Cyrus’ “Do It For The Phones” song.    Apart from the music collaboration, T-Mobile announced that it will be donating $250,000 to Happy Hippie Foundation. This is a foundation that Cyrus started years ago as a … [read full article]