With T-Mobile’s JUMP! program already off to a “jumping” start, T-Mobile’s added three new commercials to the mix. Some of you may have already seen these on television and the “Missed Texts” one is especially funny. I don’t know if this is Bill Hader at his SNL best (Stefan anyone?), but he plays the role well … [read full article]
Aside from the fact that T-Mobile CEO John Legere directly tweeted this to me which makes me feel all kinds of appreciated this morning, it’s another great ad. The [read full article]
T-Mobile’s not laying down on hitting at AT&T’s early upgrade program even after T-Mobile’s CEO takes a series of shots on Twitter. In a new ad that is set to run in USA Today tomorrow, T-Mobile takes a swing at AT&T’s … [read full article]
T-Mobile’s #Hate2Wait program is in full swing with 730 Galaxy S 4 smartphones up for grabs. To be honest, I’m totally behind [read full article]
T-Mobile’s new JUMP! commercials are awesome as we welcome Saturday Night Live star Bill Hader into the Magenta mix. There’s plenty of detail about JUMP! available in a earlier post, but you should really watch these right away. P.S. T-Mobile, if … [read full article]
Whoa, could it be, might it be, will it happen? A new six-second vine short from everyone’s favorite T-Mobile marketing bombshell teases a return into the Magenta mix. That’s clearly the motorcycle outfit playing in the very last frames of the vine and a “stay tuned” from Carly herself. There’s even a #tmobile hashtag in the tweet which all but solidifies something … [read full article]
While Kantar Worldpanel announced yesterday that the addition of the iPhone 5 to T-Mobile’s network has bumped up Apple’s total market share, the same can’t be said for T-Mobile directly. According … [read full article]
T-Mobile’s advertising for Mother’s Day weekend will focus heavily on the iPhone 5 and the trade-in promotion that has been ongoing since April 12th. That advertising itself will see three national newspaper insertions as well as papers in the top 20 markets. The offer allows both new and existing qualified customers to trade-in an iPhone 4 or 4S and receive a trade-in … [read full article]
T-Mobile’s last commercial may have featured Frankenstein, but this time around they are going with the reliable “caveman” backdrop. The entire gist of the commercial is one big cheap shot at AT&T and their restrictive contracts. The bottom line? “Even a man frozen in ice understands that choosing T-Mobile over AT&T is the smart way to go.” [read full article]
Sure the ad is for the Lumia 920 and it’s AT&T branded in the commercial, but this is a Microsoft ad and one of the best marketing spots I’ve seen in some time. Between the “iSheep” insults, the “one trick pony” Samsung Galaxy Note insults and the guy with the Apple logo tattooed on his chest, Microsoft hits a home run with this ad. I had to watch this twice just to catch-all the fanboy insults the … [read full article]
