Tag Archives: Magenta

AT&T ordered to stop infringing on T-Mobile’s magenta trademark color by Federal Court

Aio Wireless – an AT&T subsidiary – caused something of a stir a few months back when it started using what it called “plum” coloring to market itself. Although the difference between “plum” and magenta are there, it wasn’t a distinctive enough difference, and could’ve harmed Tmo’s brand image. And, although using a similar color to someone else isn’t a crime generally, with Tmo, Magenta is such a huge part of its identity, … [read full article]

T-Mobile Sues AT&T Prepaid Carrier Aio Wireless Over Use Of “Famous Magenta Color”

T-Mobile is ready to defend its “famous Magenta color trademark” once again as a new lawsuit is filed against AT&T’s Aio Wireless prepaid carrier. The case is likely to echo T-Mobile’s infamous lawsuit against Engadget over the color, which T-Mobile, for which T-Mobile has a trademark. According to Law360, T-Mobile filed the lawsuit last Friday in a US District Court in Texas. T-Mobile alleges that AT&T launched Aio after T-Mobile … [read full article]

Deutsche Telekom To Present T-Mobile USA Strategy Next Week?

You’ll have to “Bear” (Bears win!!) with us on this one as I’m not sure what exactly the Reuters article is referring to. That being said, Reuters is reporting that Rene Obermann, CEO of T-Mobile USA parent company Deutsche Telekom, and Philip Humm, T-Mobile USA CEO “…are due on Thursday to present a strategy for the struggling US unit T-Mobile USA, which is the market’s No. 4 operator but has seen profits fall.” … [read full article]