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Verizon Takes T-Mobile to Court Over $1,000 Savings Claim

Verizon is heading to court against T-Mobile over claims the competitor makes in its advertising. The fight centers on whether T-Mobile can honestly say its customers save more than $1,000 per year compared to other major carriers. Here’s what happened: last year, both AT&T and Verizon complained to a watchdog group called the National Advertising Division, or NAD, saying T-Mobile was making false promises in its ads. The NAD looked into these complaints and agreed that there … [read full article]

T-Mobile’s New Loyalty Plans: Savings With Strings Attached

T-Mobile is trying to keep existing customers from jumping ship with two brand-new plan options launching this week. In a move that reflects growing pressure from competitors, the carrier is offering discounts and special rates designed to retain current subscribers, though the eligibility rules and tradeoffs vary significantly between the two offerings. As reported by The Mobile Report, T-Mobile began rolling out these plans on February 5th to … [read full article]

Backstreet Boys ‘So Back’ for T-Mobile’s Big Game Moment

The 1990s just got a major comeback boost. T-Mobile announced it’s bringing one of pop music’s biggest groups to the Super Bowl with a star-studded commercial featuring the Backstreet Boys. The iconic band will appear in a full 60-second ad during the game between the New England Patriots and Seattle Seahawks on February 8, with the spot running in the second quarter. According to reporting from Adweek, … [read full article]

Legitimate but Confusing: T-Mobile Explains the Security Text Going Viral

If you’re a T-Mobile customer with a prepaid plan, you might have received one of the most panic-inducing text messages possible: a warning that your account needs immediate attention. The message instructs you to update your PIN, email, and security questions “right away” to prevent losing access to your account. Sounds like a scam, right? That’s what thousands of people thought. According to Phone Arena, the … [read full article]

Don’t Miss Out: T-Mobile Handing Out Free Party Platters on Tuesday

Game day is just around the corner, and T-Mobile wants to make sure your watch party is fully stocked. The carrier is giving away free football-shaped food platters to customers starting today, and if you’re planning to host friends and family for the big game, this is one deal you won’t want to miss. As reported by The Mobile Report, the telecom giant is rolling … [read full article]

T-Mobile Goes Digital With Bills, but the Transition Wasn’t Smooth

T-Mobile has been moving customers toward paperless billing, and the shift didn’t go as smoothly as planned. Many subscribers discovered they were enrolled in digital-only statements without manually making the switch themselves, prompting questions about how the carrier is handling this transition. According to PhoneArena‘s report, customers who wanted to keep receiving paper bills found themselves stuck in a frustrating loop. When they tried to revert … [read full article]

T-Mobile Simplifies Trade-In Credits with Major Policy Shift

T-Mobile is rolling out significant changes to how it handles trade-in credits for customers upgrading their phones. The shift, which is already taking effect, restructures the way discounts are applied to your bill, making it easier to understand what you’ll actually pay each month. If you’re an existing T-Mobile customer, here’s what you need to know. According to a report from Android Authority, which first covered the story … [read full article]

T-Mobile vs. Verizon: The Ongoing Dispute Over Honest Pricing Comparisons

If you’re shopping around for a new wireless plan, you’ve probably seen T-Mobile’s ads promising to save you 20% compared to Verizon. But here’s the thing: what does that savings actually include? That’s the question at the heart of a dispute that just won’t go away. Phone Arena reports that an advertising oversight board has told T-Mobile it’s not being clear enough about what those promised … [read full article]

T-Mobile’s Mystery Meeting Has Employees Wondering What’s Next

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T-Mobile employees are preparing for what could be a pivotal moment for the company. An all-store meeting scheduled for Sunday, January 25 has sparked widespread speculation about what leadership might announce, with some staff members bracing for significant changes while others hope for routine business updates. The company has kept its agenda under wraps, leaving employees in the dark about what to expect. According to [read full article]

T-Mobile’s Latest Fee Increase Has Customers Ready to Switch

T-Mobile just raised one of its monthly fees again, and customer frustration is at an all-time high. Nearly seven out of every ten T-Mobile customers say they’re thinking about jumping ship to another carrier, according to a recent poll. The company increased what’s called the Regulatory Programs & Telco Recovery Fee by 50 cents for voice and data lines earlier this month. This brings the charge to $4.49 per voice line and $2.10 for mobile internet customers. … [read full article]