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T-Mobile’s Czech Republic Branch Discovers How To Properly Market Waterproof Smartphones (NSFW)

Generally speaking, I don’t usually look at T-Mobile news outside the US, but this marketing campaign used by T-Mobile in the Czech Republic is just awesome. It’s definitely NSFW by American standards and this kind of promotion would never, ever be tolerated by parents, mall security and the politically correct police we have stateside. Unfortunately, we don’t know when or if … [read full article]

T-Mobile Revamps Helicopter Commercial To Take Shot At AT&T Voice Quality

T-Mobile’s revamped a commercial originally debuting this past December with an opportunity to take a shot at AT&T’s voice quality at the end. The commercial itself is unchanged as we watch Carly fly around the country with lots of pink lighting going up in the background. It’s the tail end of the commercial that caught our attention as the new tagline hits at AT&T. What … [read full article]

T-Mobile Announces Multi-Year MLB Marketing Partnership

Baseball fans look out as your world is about to collide with T-Mobile as the company announces they are the exclusive partner of the Major League Baseball association. T-Mobile will “provide technology that will enrich the MLB experience for both players and fans, inside and outside of the ball park.” The deal marks the first time in over 10 years that the MLB has partnered with a wireless … [read full article]

New T-Mobile Commercial Highlights 220 Million Covered With Four-Gee

T-Mobile’s newest promotional spot is circling back to focus on coverage as the 30 second advertisement highlights the company’s 4G coverage for over 220 million people. This is the second spot in recent memory completely dedicated to coverage, with the first commercial airing back in July featuring Carly crisscrossing the country and visiting all the places T-Mobile covers with 37,000+ towers. This time around, we’re getting helicopters … [read full article]

T-Mobile’s Final “Life Without Limits” Marketing Spot Arrives With Andy Blackman Hurwitz

The last of T-Mobile’s four planned “Life Without Limits” promotional campaign just hit YouTube with Andy Blackman Hurwitz, co-founder of Baby Loves Music, Baby Loves Disco and Rope-A-Dope. Hurwitz, a former lawyer turned entrepreneur turned his passion for his children and a passion for music into his own successful business. Hurwitz is well-known for turning adult discos into discos for children and throwing dance … [read full article]