T-Mobile’s new JUMP! commercials are awesome as we welcome Saturday Night Live star Bill Hader into the Magenta mix. There’s plenty of detail about JUMP! available in a earlier post, but you should really watch these right away. P.S. T-Mobile, if … [read full article]
Whoa, could it be, might it be, will it happen? A new six-second vine short from everyone’s favorite T-Mobile marketing bombshell teases a return into the Magenta mix. That’s clearly the motorcycle outfit playing in the very last frames of the vine and a “stay tuned” from Carly herself. There’s even a #tmobile hashtag in the tweet which all but solidifies something … [read full article]
While Kantar Worldpanel announced yesterday that the addition of the iPhone 5 to T-Mobile’s network has bumped up Apple’s total market share, the same can’t be said for T-Mobile directly. According … [read full article]
T-Mobile’s Wednesday event continues to be shrouded in secrecy and has the privilege of being considered a “Project Dark” event. For those of you … [read full article]
I’ll readily admit that for some unknown reason my wife thinks watching all 23492034234 of the Kardashian shows on E! is entertaining. Me? I look at them as the decay of modern society better known as “celebs” famous for being famous. Please marketing team, don’t bring Khloe in on the next one, I’m begging you. In all seriousness, I really don’t understand the marketing message T-Mobile is hoping to get across with some of these YouTube only … [read full article]
Please forgive me for this…but you’ve just been pimped by T-Mobile. Now that I got that out-of-the-way, T-Mobile is adding another round of “celebrities” to their marketing staple with this 50 second spot. Xzibit, famous for his rapping but more famous for his host gig on MTV’s Pimp My Car talks about how he made the switch from AT&T to T-Mobile. Really, just watch this video. Actor, Rapper and … [read full article]
The next advertisement in T-Mobile’s line of Simple Choice TV spots shows just how important Simple Choice is to those of you who live in a shoe. In fact, Simple Choice can help remove the embarrassment of telling your friends you actually live in a giant shoe. I don’t know, maybe living in … [read full article]
T-Mobile just isn’t letting up on AT&T, data congestion and the iPhone 5. First we had Mousetraps, then Frankenstein, a man frozen in ice and now…pipes! Pipes with colored liquid representing data congestion! Hey T-Mobile, why not … [read full article]
With the release of the Galaxy S 4 around the world comes the inevitable onslaught that is the Samsung marketing machine. Once again they are taking the opportunity to take some shots at their biggest competitor…the iPhone and its lack of Galaxy-specific features like Air View technology, S Beam file transfer and Drama Shot. While some of these features are more gimmicky than others … [read full article]
T-Mobile’s last commercial may have featured Frankenstein, but this time around they are going with the reliable “caveman” backdrop. The entire gist of the commercial is one big cheap shot at AT&T and their restrictive contracts. The bottom line? “Even a man frozen in ice understands that choosing T-Mobile over AT&T is the smart way to go.” [read full article]
