Archive | May, 2013

T-Mobile Dropping MobileLife Album Support, Switching Users To Google Drive

MobileLife Albums users on T-Mobile should take note as the carrier prepares to shut down the service as of June 30th. All won’t be lost however as T-Mobile has partnered with Google to offer a new home for all your MobileLife content. T-Mobile states in their FAQ that rather than go “head-to-head” against world-class competition and their “compelling photo storage services,” they decided its … [read full article]

T-Mobile’s Mother’s Day Advertising Features Existing “$0 Down” iPhone 5 Trade-In Offer

T-Mobile’s advertising for Mother’s Day weekend will focus heavily on the iPhone 5 and the trade-in promotion that has been ongoing since April 12th. That advertising itself will see three national newspaper insertions as well as papers in the top 20 markets. The offer allows both new and existing qualified customers to trade-in an iPhone 4 or 4S and receive a trade-in … [read full article]

T-Mobile Shakes Up the Industry; Competitors Respond to the Uncarrier

We all know that T-Mobile’s new Uncarrier campaign is risky and refreshing, bound to cause a change in the US wireless industry. As we guessed, just a month after the launch of the Uncarrier campaign, Magenta’s competitors are already responding to TMo’s Simple Choice plans. Pronounced “A-O” and short for All in One, Aio Wireless is a wholly owned subsidiary of AT&T, operating on AT&T’s … [read full article]