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Sprint Picks On The Competition For Shaky Definitions Of “Unlimited”

As it turns out I’m not the only one who thinks the use of the word “unlimited” is getting out of hand in the marketing game these days. Sprint is ready to pick a fight with the competition by calling out their misuse of the word through at least one marketing effort as shown by this commercial. I’ll let you watch it for yourself and decide if Sprint is making a valid point or if this … [read full article]

T-Mobile Takes Easy Second Place In PCMag’s Fastest Mobile Network 2011 Contest

T-Mobile’s 4G network claim right now remains the nation’s largest 4G network while Verizon’s claims the fastest. The results of PCMag’s nationwide mobile speed test support the claim that Verizon is indeed the fastest against T-Mobile’s HSPA+ 21Mbps network but T-Mobile holds second place down like a boss. With the obvious mention that this test might have had different results should T-Mobile have a larger network of HSPA+ 42Mbps along with the … [read full article]

T-Mobile Formally Announces Father’s Day 2011 Sale

T-Mobile has formally announced their Father’s Day 2011 sale with 12 months of free data to new and existing customers with 18 months of contract tenure. For one day only, June 18th customers who purchase a qualifying talk, text and data plan will get 12 months of free data. Except there is a catch as that free data plan only applies to the $10 200MB plan. Customers who wish to purchase the … [read full article]

Opinion: Why T-Mobile’s “Unlimited Data” Plan Is A Play On Words

I’ve begun a number of my previous editorials with words like “staunch defender, supporter and biggest fan” when it comes to T-Mobile and their corporate decisions. I’ve used those words or something similar in an effort to show that what’s coming up is born out of love and frustration. A storm has been brewing in my eyes as of late with T-Mobile’s recent campaign on “unlimited” data. … [read full article]

Breaking Down Your Data Usage, What Kind Of A User Are You?

With our recent findings of T-Mobile’s upcoming revamp to their rate plans some of you have expressed both frustration and confusion regarding data usage. We thought we would try and help you out with some acquired ninja shots. First we’ll help determine what category you fit in. As you can see there are four categories to consider yourself, the low user, average user, high user and heavy user. Low user (200MB) someone … [read full article]

T-Mobile Set To Revamp All Rate Plans On May 22nd

We’ve been eyeing May 22nd for a few days now expecting T-Mobile to change up their family plan lineup and as of yesterday evening we learn that day will also see them changing up their cellular phone data plans. We’ve since learned that T-Mobile will in fact being doing a revamp of their entire rate plan lineup including both new Individual and Family Plan rates. The new Individual plans will mirror … [read full article]

T-Mobile Introducing New Data Plans For Phones

Looks like T-Mobile is preparing some major changes to their current rate plan lineup with new Family Plans and now, new data plans for phones. The new data plans will start on May 22nd and bring along four new options: $10 for 200MB $20 for 2GB $30 for 5GB $60 for 10GB These changes bring absolutely no overages to T-Mobile customers although customers will be dropped to 2G speeds when they hit … [read full article]

T-Mobile Announces 2GB Mobile Broadband Plan

While we had plenty of indication this would see a formal announcement today, T-Mobile has gone and made it official. Announcing via Twitter the addition of the $39.99 2GB Mobile Broadband plan to their data lineup. As a reminder the $39.99 plan receives an additional 20% off is added to an existing voice account. T-Mobile links to their Mobile Broadband page via Twitter but as of this writing, the $39.99 plan isn’t … [read full article]

Internal Shots Confirm Rollout Of 2GB Data Plan Tomorrow

In an effort to confirm our story from early yesterday morning regarding T-Mobile launching a new 2GB data offering we’ve received some ninja screen shots. There aren’t any new details here but perhaps seeing something in writing or in pictures makes it all the more believable. As a quick recap, T-Mobile will launch a new 2GB data plan for $39.99 ($31.99 with existing voice plan) and will remove the overage plan on … [read full article]

T-Mobile Unveiling New $39.99 2GB Plan This Thursday?

We’ve just been tipped that T-Mobile is set to roll out another plan option to their Mobile Broadband price lineup with the addition of a 2GB data plan for $39.99. The price will drop to around $32 when in combination with an existing voice plan. Along with that, the current $29.99 plan drops the overage penalty in favor of throttling for anything over the 200 MB allotted amount. Both changes take effect … [read full article]