Lumia 521 Set To Launch On April 24th As Lumia 810 Hits End-Of-Life

Screen Shot 2013-04-18 at 11.01.38 AM

The mystery of the disappearing Lumia 810 has apparently been solved thanks to this new planogram image. First things first, the Lumia 521, first announced by T-Mobile all the way back in February at Mobile World Congress is set for an April 24th launch.

The Lumia 521 brings a 4” 800 x 480 display to the table, 512RAM, 8GB storage with a microSD slot, 5 megapixel camera with 720p video recording, 9.9mm thick and HSPA+ 21Mbps connectivity. Early hands-on back in February showed the Lumia 521 as “solidly” built, if a little cheaper feeling than higher-end Lumia handsets, but still comfortable to hold. If you’re looking for a budget/entry smartphone that doesn’t sport Android or iOS, the Lumia 521 is likely to catch your eyes and those of your wallet.

As for this mornings story about the sudden disappearance of both the Lumia 810 and Windows Phone 8X from T-Mobile’s website, we’ve solved 50% of the mystery. According to the same planogram that outs the 521 release date, the 810 is set for EOL (end of life) in “May.” That could be the reason T-Mobile has removed the item from its website prematurely, its either out of inventory or not interested in ordering any more. It’s speculation as to why it was removed now as opposed to sometime in May, but it’s clear the Lumia 810 has run its course.

A source tells me the Windows Phone 8X is still showing signs of life and doesn’t have any end-of-life date attached to it. So maybe some hope is left for HTC’s flagship Windows Phone 8 smartphone on T-Mobile after all.



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  • Looks very nice.

  • JaswinderSinghJammu

    Why no LTE?

    • CJ

      That would be a flop then :)

  • timmyjoe42

    Wait, is it April or May?

    • Sorry, it’s April. Corrected the title.

  • rob

    The 521 has a camera flush with the back, but the leaked Catwalk has a protruding camera like the One X had. Why Nokia why?

    • Deadeye37

      My guess is that the 521 is thicker than the Catwalk. With a camera, there has to be a minimum distance between the front lens and the sensor. Since the 521 is thicker, that minimum distance is flush with the back of the phone.

      Maybe Nokia couldn’t get the camera placement in the body so that the sensor is far enough back from the front lens. It seems like a lot of the high end phones have that “camera bump”. Apple doesn’t but I know my SGSIII has it.

  • End of Life after less than a year? That’s why I stick with iPhones. You’ll have support for 2-3 years minimum.

    • CJ

      I totally agree with you that’s the only thing IPhone has going for it vs Android vs WP8

      • othercents

        I do recommend iPhones to those people who tend to keep their phones for longer than 2 years. However Samsung has been good at keeping their phones supported 2-3 years. iPhones typically go 4+ years before you start to see major issues with application support.

    • g2a5b0e

      The fact that it will be no longer sold doesn’t necessarily mean that it will no longer be supported.

      • CJ

        I think of the LG G2X but you could be right!

      • Verizonthunder

        well it did not help the situation any with not enabling LTE on the device

    • steveb944

      Support sure, but you’re not going to get full features. Enjoy the limited updates down the road because supposedly you’re hardware can’t handle it.
      By far Nexus provides the best because you receive full updates, and Google updates their OS more frequently to major changes.

  • mingkee

    We see it now.
    This is obviously a reason why 810 NEVER get LTE update!!!

  • Phast_1

    So April 24th is a busy day for T-Mobile – HTC One and Nokia 521 released and the S4 preorder

  • That’s awful. First off, the 810 is a great phone and has only been out for five months. I mean, T-Mobile has pushed that godawful original Galaxy S forever now, yet they’re writing off a phone that’s only a few months old? Second, the 521 is a much lesser phone than the 810, has weaker specs and doesn’t even have a front-facing camera! Seriously, WTF is T-Mobile thinking?? I only hope they’re doing this not to push the 521 but to make way for the Catwalk.

    • We have to keep in mind that the decision doesn’t simply fall on T-Mobile, but Nokia as well. As I see it now, there’s no place for the Lumia 810, despite it being the better option. When the 521 launches, T-Mobile won’t be asking for a down payment, the same as the Lumia 810, so if I were a customer and had a choice between those two phones at the same price point, I’d go for the 810 and I think most people would. Therefore, the 521 wouldn’t sell as well as they’d like. Either way, if the rumors are true the Lumia 928 should be arriving in a few weeks and is a much better phone.

      • Joe

        But doesn’t the 928 is set to be sold in Verizon?

    • Verizonthunder

      I know my friend was looking forward to this phone glad I told him to wait for the high end version of the Lumia Series with LTE

    • freedomss

      I can’t think of more than one person who actually bought an 810. It’s overpriced, weirdly spec’d, and it’s not a looker. The The 521 might have lower specs, but if it costs $200 like the international version, it might do much better than the 810 could ever hope.

  • Ordeith

    Not a good replacement for the 810. They should have kept the 810 around until a 9xx series phone was available at least.

  • Ryan

    What does this mean for updates? Are we 810 owners screwed? I just bought this phone in February. So far has been solid for me.

  • i find it hard to value a windows phone if it isn’t a so called “premium” one like the Lunima 900 series. i like the 8X but it isn’t considered a top Windows Phone .. it doesn’t appear that TMO will get a premium WP.

    • Verizonthunder

      They are getting a High end Version of Nokia Lumia Series that has been confirmed in the past as well as this entry level window’s smartphone

      • are they? i didn’t think anyone had confirmed the 921 coming or whatever it is.

  • John

    OMG where can I preorder one….ha!

  • Fish

    Gimmie some catwalk! Yeah buddy.

    Still using my nexus s, it can barely handle the OS…wanna try out that wp8 for a change…

  • Lu Galbraith

    Oh thank goodness! My son wants a Nokia WP for his 15th birthday in May. I was getting worried when the prospective release date of the 521 was pushed back. I thought I’d buy him a 810 instead but then it disappeared from the Tmo site! I think the 521 has decent features esp for a kid. Lack of LTE makes it hard for me to want it for my own phone but I will probably spring for the Catwalk when that’s released.

  • Joe

    OMG! I was planning to get the 820 for my sister in a few weeks. I guess I gotta get this sucker ASAP. By the way since it is near its EOL, does this mean a price drop?

  • landmarkcm

    I still cant believe they didn’t even include a flash for the camera on the 521 . That has become a must for me.

  • Whiskers

    No Flash , No LTE , not a chance.
    This phone will have a very short life span.

  • Alex Zapata

    I don’t mind the lack of LTE on this phone, that won’t be much of an issue for an entry level device. The lack of a flash though, either this camera has low light capabilities similar to the 920 or they don’t expect you to use it as a flashlight.

  • iamnumbersix

    Does anyone know if this will have or get wifi calling? I continue to have signal problems at my house and my sons both have again wp7 phones and want wp8. This would fit the bill but whatever I get is going to have to have wifi calling to deal with the crappy signal I am getting since the refarm in my area.

  • Bklynman

    Not sure if this off topic or not. I see people are upset that Nokia Wp will not be
    up grade to LTE,I question is so the hignphone Tmo sold within the last
    2 years will not get it either? Like the Amaze,The Sense,My Touch 4 G slide,GS2?
    So if none of these phones will be getting the upgrade, not sure if they have
    the chip in them for it,will these phones and the older phones will still work on Tmo?
    Because I know some people still have flip phones with Tmo,so will these phone still
    Work or not,does anyone can answer this question?

  • Rand0m3

    Glad the servers were down (now) after reading that they took the phone I was about to buy off of the web site. I was trying to stay away from HTC win phones because the HTC support cycle for them seems to be way shorter than other manufacturers (Nokia) after the EOL (as evidenced by the hd7 not getting 7.8 or the bug fix updates that came after 7.5) turning me off the brand. I finally was going to break down and get one because my current phone is kinda flakey but it is a bit old since TMo wasn’t really regularly refreshing the “high end” of wp devices in my opinion. The devices so far seemed to be more of a side-grade than an upgrade to me (from the HD7).

    Man, tmo saved me about 450$ on a phone they probably are not going to be able to support soon…. Thanks Tmo for the system outage :)… I really hope you guys get that rumored “Catwalk” device. Still not everything I want (I like the current nokia 920 shell materials/design) but at least I’ll get the great Nokia app support and quick bug fix turnaround.

  • Ordeith

    Wait… That’s today.
    Where is it?