T-Mobile teases Super Bowl LIII announcement

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T-Mobile has been running ads in the Super Bowl for the past several years, and 2019 is no different.

T-Mo has confirmed that it’s running an ad during Super Bowl LIII, and it says that it’s got something to announce during the big game. Unsurprisingly, T-Mobile hasn’t given any clues about what it’s going to announce, but it did confirm that its announcement has nothing to do with 5G, its upcoming TV streaming service, or its proposed merger with Sprint.

T-Mobile’s Super Bowl ads have varied over the years. We’ve seen T-Mo tap stars like Sarah Silverman and Justin Bieber to have fun promote T-Mobile features, as well as use Drake and Steve Harvey to go after T-Mo’s competition. Last year’s Super Bowl ad was a bit more serious with its message of equality, babies, and the voice of Kerry Washington.

What do you think T-Mobile has planned for its Super Bowl LIII announcement?

Source: T-Mobile

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  • Yet another BOGO (starting new lines needed) is my guess. Yawn.

    • Eric A

      New line required just to WATCH the ad. Genius.

      • marque2

        Their Super Bowl ads are awful. I would ask them to give me a free line just for the torture. Tmobile used to have pretty good ads too until they got.all sanctimonious.

  • the martian ambassador

    Ok, so this past year, T-Mobile gave away one year of Pandora Plus to subscribers during a T-Mobile Tuesday promotion. At the time, they hinted that it could be part of a long term partnership. Pandora stockholders have just approved the Sirius XM offer to purchase Pandora. Maybe a new T-Mobile One perk is related to Sirius XM streaming ?

    • JG

      Given they’re re-evaluating their partnership with Netflix… I could buy a possible switch.

      “Sirius on Us” has a little more of a ring to it than “Netflix on Us” does…

      If it is SiriusXM related, I’m hoping it becomes available for all subscribers (preferably without having to add a line). I’m not eligible for Netflix because I’m on a 2 line for $100 promo price. To get T-Mo to cover the $10/month Netflix plan, I’d have to pay T-Mo $20/month more than I am now, so….

      • ChicagoRolls

        You will never get a “deal” from them that won’t make you, in hindsight, say to yourself, “I got f–ked;” at least, that’s been the outcome from my experiences with them.

    • matt

      Does the purchase of Sirius allow us to cancel our subscriptions easier ???

    • matt

      I hate how if you activate your car they don’t give you free internet streaming

    • marque2

      Pandora plus wasn’t worth ot either. So it seemed like a neet deal when it was announced. To get any real service you had to upgrade thw plan – which I think was the whole point.

      • ChicagoRolls

        Their “offers” do seem to stink when the truth comes out, don’t they?

      • the martian ambassador

        Pandora plus offers unlimited commercial free streaming. What do you want for nothing ?

  • Francisco Peña

    you can’t view the ad unless you go into the store and add a new line. Then, they will bill you for the ad as an EIP for 24mo.

  • Maybe they’ll start carrying Pixels? A guy can dream…

    • JG

      You can use a Pixel on T-Mobile, they’re fully compatible. They just don’t sell them in their stores.

    • Alex Pilaia

      Or a guaranteed 50% trade in offer (like Hyndai has Car Assurance). Example. Buy the 1+6T form us for $600. When the 1+7 comes out (if you want to get it) trade in the 1+6T and we will give you 50% credit, guaranteed, no haggling, no promotions, no add a line BS. Any phone, and model. LG G6 to LG G7 = 50% off.. Samsung S10 to Samsung S11 = 50% off…

    • steadymobb

      I don’t think they’d pay super bowl money to advertise a Google phone that came out a few months ago

    • Mike McDonald

      Likely Verizon is paying Google for exclusivity besides Google itself. Verizon saw it would be an anti-iPhone w/ great specs and a great camera. That was their hook. That was worth paying Google likely big bucks to be the exclusive non-Google retail outlet.

      • SirStephenH

        Verizon does have an exclusivity deal, it had one with the Nexus too. I’d expect the deal to be up in a year or two.

  • Stephen J. Sundberg

    I really hope it a half price bills for life announcement.

    • Glen Fielding

      I Hope My Cable, Electric, Water, and Gas Companies do the same thing :P

  • marque2

    Last year’s ad.was atrocious. To paraphrase – Look at these babies they are not racist – yet. You are racist and should be more like babies. Buy our phones racist.

    I guess they do stuff like this for the millenials but I dont get how ads like that are attractive. PG was even worse during the Super Bowl. I am actually surprised that PG didnt get a complaint before the men are awful Gillette ad.

    • Acdc1a

      I’m a T-Mobile apologist through and through and I can’t come up with any excuses for that ad.

  • ChicagoRolls

    Legere is a ripoff artist, and one of the smarmiest CEOs in the world, IMO, and this opinion, MY opinion on this was formed after being a 2-time T-Mobile customer. I’m currently w/Sprint. If/when the merger with this shady company T-Mobile takes place, I’ll be using a different carrier. I will never be a T-Mobile customer again under any circumstance. I was ripped off both times I used T-Mobile as my carrier, and that’s why I have the disgust for this company and its CEO that I have.

    • Acdc1a

      The only people ripped off by any carrier are the people who allow themselves to be. Understand what you’re getting and work your way to the top if it doesn’t happen.

      • ChicagoRolls

        TMobile likes to spring things on customers, especially when they are dropping them for another carrier. People don’t know about their shenanigans until they want to leave Tmobile.

        • Acdc1a

          Shenanigans like what? If you want to leave you have to pay off your equipment?

        • Can’t be that… because… they all do that…

        • ChicagoRolls

          The “shenanigans” include first of all, the word “Unlimited.” And before any of you say, anything like, “they all do it,” that was NOT the case at that time. As they still do today, T-Mobile advertised that THEIR Unlimited meant UNLIMITED, and that was what originally attracted me to them. And it was great! It was truly unlimited as far as I could see. Well, then some time after that, they still called it Unlimited, but they were now throttling me. Then after more time went by, and they STILL were calling it Unlimited, it was actually NO LONGER UNLIMITED, though they still insisted it was. This was right around when Legere arrived. He had his company lie about the internet still being totally unlimited (read the fine print now) but they had made it limited. If you went over a certain amount, you’d have to pay more. So yeah, outright public lies by the smarmy hayseed CEO is not my bag.

          So I quit them. Paid them what I owed. Months go by, then suddenly, I’m getting calls saying that I owe them money. Knowing I had paid in full, I was outraged. As it turns out, they had a thing they still do as far as I know, because it happened again the second time I quit them, and the second time I even insisted to speak to their headquarters to make sure I was paid in full on my account. What they did was, they held this balance for something they did not include in my final bill, sat on it, and then hounded and threatened me both times for an unpaid balance. A totally asinine way to do business. And these things are why I feel the way I do about T-Mobile and its CEO. If this kind of stuff doesn’t bother you, it’s because you’ve actually been among those who have enabled these rip-offs from becoming common business practice in this cesspool of an industry and are complicit.

        • ANTHONYinCALI

          What shenanigans? Why are you being so vague? I’ve been with T-Mobile for almost 6 years and they’ve been nothing but awesome. They got rid of contracts, brought back unlimited data, allowed you to upgrade every 6 months, get Netflix included, etc. Them being such great competitors is forcing the other carriers to step their games up too. Without John Legere it’s not likely that T-Mobile would’ve gone down the same path. If anything you should be thanking him for upping the competition in the industry.

        • Acdc1a

          That $750 phone he financed with 0 down is probably the shenanigans he’s referring to…they want their money…

        • ChicagoRolls

          I’ve never financed a phone in my life. And never will.

        • mikeZo6

          6 years not long too know how Tmo really is

    • steadymobb

      If you’re gonna say that, please tell us why

  • mikeZo6

    Super Bowl comericials are very very expensive per min STOP WASTING MONEY and use that to FIX CONGESTION on network

    • g2a5b0e

      Why don’t you stop trolling and find something more productive to do with your life?

      • mikeZo6

        17 years with Tmobile how about YOU ??

        • g2a5b0e

          15.5, but I fail to see what that has to do with anything.

        • mikeZo6

          If you READ the title of post Super Bowl announcement ! ! !
          my comments are towards THAT lol
          long long customers Never see any GOOD stuff

  • mikeZo6

    Tmobile has had NOTHING GOOD to announced for over 3 years for LONG LONG time customers

    • Acdc1a

      Most though admittedly not all could have benefited from switching to the T-Mobile One with taxes and fees included with the huge discount for existing subscribers. Let’s not even mention the One Plus for free promo that they ran. If you were too good to take those promos and possibly pony up an extra $5 per month, you don’t deserve to complain. If on the other hand you’re saving $30 or more from existing plans, why do you deserve to take advantage of benefits for new subscribers who pay much more?

      • mikeZo6

        My plan way BETTER then that lol

        • Acdc1a

          Before I left (only to come back) I had 5 voice lines and a data line all on ONE for $135 tax included. If you have a better deal than that you REALLY shouldn’t complain.

      • dtam

        I’m good with my legacy sc plan

    • g2a5b0e

      Then go to another carrier. No one’s making you stay.

    • matt

      It was just recently that T-Mobile raised our data caps to 50 gigs. That’s not good huh??

      • mikeZo6

        NO I’m not a data HOG I pay for home internet and have a computer, my cell not my only way to use internet.

        • matt

          i dont stay at home at my parents house all day. i use 79 gigs of cellular data a month. last month, the iPad used 42 gigs, my gf used 20 gigs. the iPhone used 15 gigs and the watch used 200 mb

          i leave the tv on for my dog. my home internet bill was 900 gigs last month. my dog uses more data then i do

          i hate how i have to pay 10 or 15 dollars for a internet plan for the apple watch.

          i was thinking about getting AT&T or verizon to activate my esim as a secondary data line, just so i can laugh when they throttle me.

        • mikeZo6

          wow your on phone 24×7 some of us WORK and not on tech all day LMAF

    • ANTHONYinCALI

      There’s always trade in deals and free line deals what do you want?

      • SirStephenH

        For new customers, add-a-line, or T-Mobile One. Nothing good for existing customers with grandfathered plans.

        • ANTHONYinCALI

          There’s trade in deals that don’t require adding a line and right now there’s a buy 1 get 1 deal for LG that can be used for any plan.

        • SirStephenH

          They’re very rare.

        • Glen Fielding

          Get The hell off the old plan then, you’re surely not getting the value that you’re paying for. Besides, Trade In Your Device and you can get a decent amount off another device provided your current phone inst running Lollipop or Marshmallow or any other outdated OS

        • mikeZo6

          Even with our GREAT OLD Grandfather plan we have NEWEST phones ALWAYS its about price for us lol ONLY people who been with Tmobile since 2000 knows what this means

  • Acdc1a

    Back when Jump meant something. I miss those days, though I didn’t finance phones then and I don’t finance them now.

  • Glen Fielding

    Im guessing its a free music subscription (Even with ONE PLUS only) Pandora, or Spotify.

    • Glen Fielding

      Or it could be a completely stripped down Unlimited Plan for 50 bucks for One Line that cancels out Essentials. (No NetFlix, International ANYTHING, HotSpot, or even Tuesdays offerings). Just The stuff we actually want for less.

  • Brenden Morris

    Already seeing a massive push for Slow Cooker Sunday…went to 2 stores, both stores had tables set up inside with Slow Cooker books. Jimmy Fallon has been pushing Slow Cooker Sunday for the past 2 days. John himself has been pushing Slow Cooker Sunday for all day on Twitter. The official T-Mobile account is pushing out tweets for Slow Cooker Sunday. I wonder if this is the Announcement….because food is for Everybody…

    • Brenden Morris

      There is also a Slow Cooker Book in John’s tweet about the upcoming announcement….

      • Brenden Morris

        John’s twitter profile picture is him in a coking outfit.

  • Ilene

    I have been attaining 86 bucks per hour from working a web-based work from comfort of my home… My neighbor explained me how she was averaging close to $4000 /monthly work she found using the web… I was rather amazed and chose to have a go with it… Currently i feel very grateful she demonstrated to me this, and would certainly commend it to every person to consider it… This is exactly what i do> EYE.CA/ahN

  • mikeZo6

    That super Bowl 53 commercial HORRIBLE Free tacos every week Big announcement epic fail

  • Brenden Morris

    Free Tacos…..FAIL!!!!!!!!!!!!

  • Nobody Special

    what grade meat does Taco Bell use?
    Last time i checked they used horse meat… i can’t eat there (sorry)))

  • mikeZo6

    Tmobile WASTED $20 million
    1 commercial 30 sec $5 million