New One-Size-Fits-All Value Plan Brochures Begin Arriving In T-Mobile Retail Stores

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T-Mobile is one step closer toward UNcarrier life with the receipt of new Value Plan brochures arriving in company-owned retail stores across the nation. As we first posted in early March, T-Mobile’s move to a Value Plan only corporate environment begins on March 24th and to that end, the move to a one-size-fits-all rate plan makes complete sense. Gone are the contracts and overages, hello to one easy to follow and understand pricing.

Thankfully, T-Mobile’s using plenty of pictures to help all of this make sense as well two example breakdowns for both individual and family plans. There’s plenty of new branding here, with the giant “Simple” text on the brochure hopefully showing T-Mobile is working to simplify all the things after serving up two sets of rate plans led to some confusing times. Is it¬†Un-complicated? Is it really that Simple? We hope so and I feel compelled to say that I prefer the UNcarrier tag line over “stick together.”

“Find the perfect plan, with no need to sign an annual contract.” Sounds good to me.

Don’t forget the new Classic Plans for national retailers launching soon as well.

The following three pictures are all the same, just throwing them in for good measure.

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