Motorola Charm Officially Announced

Well, it hasn’t been long since the Motorola Charm rumors first started to pick up speed.  Since then, it seems like we have learned more and more every day.  Now, the entry level Android phone has been officially announced by Motorola.  It packs everything that we told you about before (you know, the 2.8 inch screen, backtrack navigation, Android 2.1 with MOTOBLUR and so on) but it also has a few other tricks up its sleeve.  The Charm will also have the standard Android Google Suite, Crystal Talk Technology (the whole two microphone deal), a 3 MP camera with Kodak Perfect Touch technology and full Adobe Flash enabled web browsing (shocker!).  Still no word on the official price, but that can’t be too far off.  Leave your thoughts in the comments!


Motorola Announces its Newest Device with MOTOBLUR™: Motorola CHARM™

Exclusively for T-Mobile USA, Motorola CHARM packs smartphone features and social graces into a pocketable design with Android™ 2.1 and MOTOBLURTM enhancements

July 07, 2010

Libertyville, Ill. — July 7, 2010 —Motorola (NYSE: MOT) today announced the upcoming availability of Motorola CHARM™, a touch screen smartphone that packs a social networking punch with Android™ 2.1, MOTOBLURTM enhancements, a compact design and a BACKTRACK™ feature that makes screen navigation even more intuitive.

Motorola CHARM is expected to be available this summer exclusively in the U.S. for customers of T-Mobile USA, Inc.

“Motorola strives to provide an increased customizable user experience, which is enabled by our latest enhancements to MOTOBLUR and featured on the new Motorola CHARM,” said Jean Pierre Le Cannellier, vice president, Americas Marketing, Motorola Mobile Devices. “Combine that with a compact design, easy handling and all the features you would expect from a smartphone, and we believe that CHARM with MOTOBLUR adds the social ability and workability consumers are looking for.”

Motorola CHARM provides consumers all the features of a smartphone with the intuitive navigation of a 2.8 inch touch screen – all in a compact, pocketable design that makes messaging a snap using the combination of a full QWERTY keyboard and touch screen. The BACKTRACK navigation pad, located on the back of the smartphone directly behind the home screen, is similar to a laptop touch panel and enables an unobstructed view of the Web, texts, e-mails and news feeds. Plus, with Android 2.1 and enhanced MOTOBLUR features, CHARM offers new customization and filtering options.

“Being social with friends and family comes naturally for T-Mobile customers, and we think mobilizing their social experiences should be effortless,” said Saj Sahay, director of product management, T-Mobile USA. “With the new Motorola CHARM and enhancements to the Android and MOTOBLUR experience, we’re bringing more social skills to our broad portfolio of Android-powered smartphones.”

Motorola CHARM will be the first device in the U.S. to feature an enhanced version of MOTOBLUR built on Android 2.1, which syncs contacts, posts, messages, photos and much more in easy to manage streams — from sources such as Facebook®, MySpace, Twitter™, Gmail™, work and personal e-mail. MOTOBLUR now allows for even greater customization, providing users more options to follow who and what really matters.

MOTOBLUR filters can be selected from a single social networking account, contacts, group or messaging account so that users can select only the information they want to stream live to the Happenings and Messages widgets. Users can move and resize pre-loaded home screen widgets to personalize up to seven home screen panels for an even more custom experience.  Lastly, consumers can manage their phone’s battery consumption by selecting different power modes to conserve battery.

Contacts in MOTOBLUR are automatically synced to the phone from personal and work e-mail and social network accounts. MOTOBLUR will continue to provide convenience and peace of mind, as lost devices can be located from a secure personal information portal and even remotely erased if necessary. In addition, one user name and password brings back contacts, messages and connectivity to previously configured networks and e-mail providers.

Last, but not least, Moto Phone Portal enables you to access and manage your phone’s data from any browser through a USB or Wi-Fi connection. Edit content and view important phone information while at home or on-the-go. Leave pictures on a friend’s PC, share a video at the local Internet café or share a presentation during an important business meeting.

Additional features on Motorola CHARM include:

  • Adobe® Flash® enabled Web browsing experience to view most of today’s content-rich sites
  • Full suite of Google™ services including: Google Search™, Google Maps™, Gmail™ and access to thousands of apps on Android Market™
  • Pinch to zoom functionality and two-finger swipe to easily surf the Web and sort through photos
  • Capture sharp photos with a 3MP camera and KODAK PERFECT TOUCH technology for better, brighter pictures
  • One-touch social media uploads to Facebook®, MySpace, PicasaTM and PhotoBucket®
  • CrystalTalkTM PLUS for enhanced audio and call quality with a second microphone for increased voice quality while filtering out background noise
  • Corporate email pushed immediately to the device for instant inbox updates


Motorola CHARM with MOTOBLUR is expected to be available exclusively to T-Mobile USA customers this summer.  For more information on Motorola CHARM with MOTOBLUR, please visit here.  To view images please visit here.

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Certain features, services and applications are network dependent and may not be available in all areas; additional terms, conditions and/or charges may apply. Contact your service provider for details. All features, functionality and other product specifications are subject to change without notice or obligation.

MOTOROLA and the Stylized M Logo are registered in the U.S. Patent and Trademark Office. The MOTOBLUR logo is a trademark of Motorola.

Android, Google, Google Search, Google Maps, Gmail, Android Market and Picasa, are trademarks of Google Inc. Facebook is a registered trademark of Facebook, Inc. Photobucket is a registered trademark of, Inc.  All other product or service names are the property of their respective owners © 2010 Motorola, Inc. All rights reserved.

About Motorola
Motorola is known around the world for innovation in communications and is focused on advancing the way the world connects.  From broadband communications infrastructure, enterprise mobility and public safety solutions to high-definition video and mobile devices, Motorola is leading the next wave of innovations that enable people, enterprises and governments to be more connected and more mobile.  Motorola (NYSE: MOT) had sales of US $22 billion in 2009. For more information, please visit

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  • going_home

    Now I can sleep tonight knowing this.


  • Ms. Matrix

    It’s bs, I don’t understand why they can come out with newer phones with a updated android and us cliq(xt) is still stuck in 1.5 land. The Charm has motoblur too and they figured out how to get everything working right. What the he’ll is the problem when it comes to us.

    It do still kindof like my phone, but seeing all the new ones coming out that’s more updated is really making me what a newer and better phone… I’m like the mytouch slide the more I play with it, I just don’t know about that keyboard. Although it may not be so bad.

    • MichMan

      Yeah, but I bet this phone and our update arrive at the same time.

  • StuckInTexas

    So let me get this straight, Verizon gets the Droid and Droid X, T-Mobile gets the Cliq and the Charm? Doesn’t quite seem fair. Why stash all of your superphones on one carrier and your mid-range phones on another. Oh well, I am stuck with the Moto ZN5 for a few more months.

    • nell_z


    • ummmm

      Tmobile does have a superphone. It’s called the Vibrant and it comes out July 21. Stop complaining

    • Tmoforthewin

      Well, although we are huge tmo fans, we need to be based in reality. If I was a huge cell phone manufacture like Motorola, and I had the choice to role out a super phone on Verizon or Tmo, I would choose Verizon. Most people on Tmo are looking for a mid range phones, great family plans, or a cheap personal phone plan. Verizon has more high end customers with money to burn. They have more business users than tmo. Why put all your resources on creating expensive hardware on the forth place carrier when you are trying to make a comeback in the cell phone industry. Motorola needs to make smart decisions about what they release. How much money would you lose, when the high end tmo users in the minority? Do you think Tmo is going to subisides an expensive phone like the Droid X to the point where TMo customers will run out and pick it up. Any time a phone comes out on TMo i see users on this board comment about the price being too high. Making slick mid range android phone on tmo makes much more sense for Motorola at this time (what doesn’t make sense is the lack updates on the Cliq line, but that is another issue).

      I think it’s smart of Moto to put this phone out now because it appeals to the many BB fans, customers that don’t want a slider phone, or a iphone-like form factor (which almost all the android phones have aped).

      • Bruce Banner

        People complain about the price of tmobile’s phones because for the most part they’re mid ranged, yet tmobile wants to charge high end prices

    • DrakeM

      I agree with you a little. T-Mo hasn’t really had a “game changer” since the G1. Although the Vibrant is coming soon it’s not near the level of an iPhone 4 or Evo even Droid X. I do agree with Tmoforthewin though.

  • NiiDiddy

    i think this is good, people. probably not good for some of us or not good to compete with other carriers, but it’s still good. i am sure it’ll make a lot of people happy.

  • Patrick

    flash enabled browsing….sweet!

  • TMoNews

    This smartphone doesn’t look all that bad. I didn’t care for the style at first but it kind of grew on me. This is perfect for someone who likes the BB-style but wants Android.

    I’m happy to see this phone come to T-Mobile. More selection is a good thing!

  • BabyGirl

    I wish people would stop complaining about every damn step T-Mobile makes. If you are SO unhappy leave already!!!

    • 3G rules

      Couldn’t have said it better myself!

      • Tmoforthewin

        Thank you. That is exactly what I’ve been thinking.

    • dee

      i totally agree thats why i’m leaving

    • Bruce Banner

      Guess what, last quarter 77,000 people took your advice because they weren’t happy with the moves tmobile made.

  • mj

    if this phone was rocking a 1.5ghz processor the “babies” would complain that the screen was too small….

  • Johnny

    “Motorola CHARM will be the first device in the U.S. to feature an enhanced version of MOTOBLUR built on Android 2.1”

    And there goes one reason why they delayed the cliq and cliq XT update.

  • pimpstrong

    I’m gonna give props to TMO for coming out with the very first of this style of phone. There are a great deal of people who would use an Anroid Blackberry, although I am not one of them.

    That aside tho I do think it’s jacked up how CLIQs are not upgraded and MOTO brings out another midranger with 2.1 on board. Thats JACKED UP. Next thing you know they will start to recommend this phone to people who inquire about when they will get the 2.1 update.

    Furthermore, whats this about Adobe® Flash® enabled Web browsing experience to view most of today’s content-rich sites? I’m assuming they mean Flash Lite right??

  • raymond

    stop dissing people for thinking this pone is crap -_- they pay for there service just like you if you cant handle differing opinions get off the site -_-

  • Big-E

    Just to put in my two cents on any past devices not being updated beyond android X.X or delayed releases for x device..

    There are a number of factors that go into a deciding what will happen with the OS on a device. How old the device is. Will updating that device deter the consumer from upgrading to the latest and greatest device. Does the service provider want to provide update support to an ‘out-dated’ phone that may decrease, possible cripple, sales of a new device. Does the manufacture want to invest time and budget into an ‘out-dated’ device.

    I know the average person does not want to think rationally, logically, or half the time take the time to think but if you sat and thought about it from a business stand point then you would understand. It is easier to complain rather than think though. I understand that it sucks as a consumer to constantly be ‘forced’ (I use the term loosely because no one forces you to buy the ‘latest and greatest’ besides your own ego. Very infrequently due to needs.) to buy newer devices just for a software update but then a company would never make profit if they had one device they constantly updated the OS on. Most android updates have only brought one or two new features that just about everyone could live without.

    This rant is toward all complaints I have read about Behold 2, G1, Cliq, mytouches, etc, etc.

  • Man, if I wasn’t on Even More Plus, I would get my sis on my contract because she would love a little phone like this, switch to even more plus 3000 for $79.99 that would benefit me, & her. But, i’d have to pay full price for it :l

  • dans

    Just glanced through the specs on Moto’s site. This is one weird little device. Gorilla Glass on a 320×240 px display? Native Exchange support and 802.11 n, but only a 1170 mAh battery? My favorite is that this phone will ship with 2.1, but it only has a Categry 5/6 radio rated to 3.6 mbps.

    Was thinking about picking one up as a standby until the XT got updated but a smaller battery, poor display and slower radio killed that decision.

  • reptar978

    plannning on making this phone my play toy until the holidays…(currently a hd2 owner)

  • MxPxFan
  • Cassie

    FLASHFLASHFLASHFLASH FLASH!!! CAMERA AND ADOBE THIS IS A “FLASHY” PHONE LMAO….sorry had a silly moment. Just trying to lighten up the comments ….oops I did it again…ok I will stop now…… =)

  • Mog

    The Charm sounds absolutely tiny, like a slightly taller (but thinner!) Flipout.

    And I’m digging the two color options (black and purple, bronze and green).

    I could see myself with this phone. Touchscreen and keyboard, with no finicky sliders. : )

    Not everybody needs, or wants, a $600 superphone. I think T-Mobile was totally right to pick this one up. I think it will be more popular than either CLIQ.

  • Pingback: Motorola Charm Promo Video Hits YouTube | TmoNews - Unofficial T-Mobile Blog - News, Videos, Articles and more()

  • NiiDiddy

    This phone looks good. I knew it would…Still getting the Vibrant though…

  • Jay

    I used this phone today, I was a bit disappointed. Back cover is flimsy and very difficult to remove. once removed it leaves a stress mark in the plastic and won’t seat flush. This held true with 3 different ones tryed.The rear trackpad (though an awesome idea) was delayed and needs some refinement. When the trackpad was reacting smoothly it was way too sensitive, and selected on its own while scrolling. Screen resolution and camera are not too crisp colors look dull. Web browsing was pretty smooth and the built in flash player did a decent job. The keypad is pretty decent in size the phone is easy to use. In all honesty the phone was made to be affordable and it shows. I don’t hate the charm but there are better alternative imo…