Tag Archives: nielsen

T-Mobile Revamps Helicopter Commercial To Take Shot At AT&T Voice Quality

T-Mobile’s revamped a commercial originally debuting this past December with an opportunity to take a shot at AT&T’s voice quality at the end. The commercial itself is unchanged as we watch Carly fly around the country with lots of pink lighting going up in the background. It’s the tail end of the commercial that caught our attention as the new tagline hits at AT&T. What do you think? Is AT&T voice quality second place to T-Mobile? … [read full article]

Two Out Three Phone Buyers Went Smartphone In Past Three Months, Android Reaping Rewards

It’s going to come as almost no surprise at all to learn that Android and Samsung continue to dominate smartphone marketshare in the US thanks to a new Nielsen study. As Android climbs and approaches 52% smartphone marketshare in the US, with almost 54.6% of new smartphone buyers opting to go the Android route in the past three months. Android’s growth isn’t at Apple’s expense however, as 33.4% of smartphone owners are using an Apple device. … [read full article]