T-Mobile’s Increased Ad Spending, Addition Of iPhone Hasn’t Led To Increased Market Share…Yet
While Kantar Worldpanel announced yesterday that the addition of the iPhone 5 to T-Mobile’s network has bumped up Apple’s total market share, the same can’t be said for T-Mobile directly. According to their findings, T-Mobile’s share of the wireless space was 10.1 percent in the last three months against 13.5 percent over the same period last year. However, all is not … [read full article]





