T-Mobile Park is the new name of the Seattle Mariners’ ballpark, and T-Mo customers get perks

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It’s official: The Seattle Mariners’ Safeco Park in Seattle is getting a dash of T-Mobile.

T-Mobile Park will be the new name for the Seattle Mariners’ ballpark starting in January 2019. The naming deal will be good through December 2043, meaning you’ll see T-Mobile’s name in lights above the Mariners’ field for a long while to come. The process of incorporating T-Mobile’s branding through the park will happen over the coming months, and it’s expected that most of it will be complete by Opening Day on March 28, 2019.

According to Forbes, the naming rights deal has an annual value of $3.7 million, giving the 25-year agreement a total value of $87.5 million.

T-Mo says that all fans can get early access to T-Mobile Park on game days via the T-Mobile ‘Pen, which will open 30 minutes before all the other gates at the park. Situated behind Left Field and Center Field, this are will allow fans to watch the Seattle Mariners during batting practice and pitcher warm-ups. It’ll also include surprise giveaways and a live DJ on select days.

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Also as part of this naming rights deal, T-Mobile is bringing T-Mobile Tuesdays to the park. T-Mo will be giving fans surprise seat upgrades and free stuff at Tuesday games, and T-Mobile customers can expect extra perks like fast-track entry, discounted tickets, and exclusive merch offers.

With Safeco Insurance’s naming rights deal wrapping up recently, T-Mobile had an opportunity to get its name in lights at its hometown baseball team’s park. The deal is a big one for T-Mobile because its name will be attached to the Seattle Mariners’ ballpark for the next 25 years, but it’s also appealing for T-Mobile customers who enjoy baseball since they’ll be getting fast-track entry and other perks. It’ll be interesting to see what kind of discounts and offers T-Mobile cooks up for its subscribers once the MLB season gets underway.

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Source: T-Mobile

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  • PDXbeaver

    The arena in Kansas City is called the Sprint Center. Sprint’s headquarters is in suburban Kansas City. If the merger goes through, T-Mobile will have another sporting venue named for it like in Las Vegas and now Seattle.

    • Robert Roll

      Would also be good if they was able to snag the naming rights (probably wont happen) for Arrowhead Stadium and/or the Royals as well since KC is only a few hours from me

  • Do I need to add a line to get these perks

    • Website Administrator

      Ha! Well done.

    • Dan

      boom!

    • Bklynman

      Most likely!

  • Adam Thodey

    Interesting.. i don’t live in seattle, so as a client of T-mobile, what perks do i get with this? perhaps they should also buy the naming rights to the Denver Broncos stadium — which they can call T-mobile Field @ Mile High .. and bring the same to the west (remember Seattle is considerd in the Far-Far west)

    • adampk17

      I live in Seattle. I guess it’s all a matter of perspective. I guess I could call Denver the near east. lol

    • SirStephenH

      T-Mobile’s headquarters is just a few miles away from the Mariners’ stadium so…

      “Seattle is considered in the Far-Far west”

      What you talk’n about? Seattle is “west” or “west coast”, period, there is no such thing as the “Far-Far west”.

  • steveb944

    Too bad the team isn’t that great currently. Hopefully a decade in they’re a contender, for Seattle’s sake not mine as my team just won.

  • Loco Mole

    While they are highly visible, do venue names really get customers to buy? I don’t recall ever getting swayed in buying something from a company, or feeling more favorable toward them, because I saw their name plastered on a stadium (which in many cases have some sort of taxpayer funding deals).

    Not to mention, the names can be really weird. The White Sox plays in Guaranteed Rate Field, but that doesn’t mean they’re guaranteed a win (far from it, in actuality). The University of Phoenix stadium is not a home to the university’s football team, because it doesn’t even have any sport team, let alone football.

    • Randy Wilde

      It’s no longer University of Phoenix stadium, thank God. The name is fixed. Now they need to fix the team. Guns n Roses, Metallica, and Garth Brooks can sell the place out, but the Cardinals can’t.

  • JG

    They need to assume every single person in the stadium is a T-Mobile customer and set up enough microcell sites to ensure everyone there watching the game, tailgating in the parking lot et al can have perfect signal, with no hint of any kind of congestion, for their phone, watch and tablet.

    And if it isn’t already, the stadium at least, if not the surrounding city, needs to be bumped up to the top of T-Mobile’s 5G deployment list.

    • SirStephenH

      T-Mobile already has the stadiums well covered. I had zero issues last time I was there.

  • RLB63

    I’d rather they not waste money on stadiums. A vast portion of the country isn’t near there. It’s a gimmick these the team owners have pushed on CEOs to get them to be able to get access to the team’s that they are interested in. I’m sure they get far more behind the scenes than the customers do. Probably a skybox thrown in as well…

  • snowboardking1

    I live on the east coast, so this means ZERO to me.

  • Chris

    “T-Mo Park” sounds cool.