Yesterday we shared some information with you regarding a new monthly program for customers who don’t qualify for JUMP! For $5 per month, these customers will have the option of getting a free entry-level smartphone after six months. After twelve months they get access to special pricing on more high-end devices. What we didn’t know was what this special pricing would look like. After paying $5 per month for twelve months, would the discount be worth the outlay? Turns out, it might just be.
We’ve been sent a list of example prices to show what the discount would look like after twelve months. It is worth noting that this is an example list shared with T-Mobile staff, and isn’t necessarily a picture of what pricing will look like in a year’s time. After all, it’ll be a whole different range of phones available by this time next year.
Among the highlights:
- Galaxy Note 4, currently $769 full price – SCORE! customer price after 12 months: $599
- Nexus 6 64GB, currently $699 full price – SCORE! customer price after 12 months: $599
- iPhone 6 64GB, currently $849 full price – SCORE! customer price after 12 months: $649
- HTC One M8, currently $669 full price – SCORE! customer price after 12 months: $499
- Sony Xperia Z3, currently $659 full price – SCORE! customer price after 12 months: $499
- LG G3, currently $549 full price – SCORE! customer price after 12 months: $299
Clearly then, for paying $60 over 12 months, it could be worth it by the end if you get access to a high end phone for up $180 off. Let’s not forget the option of getting a phone worth up to $129 for free after 6 months.
It will be interesting to see how this plan plays with T-Mobile’s Smartphone Equality deal. After 12 months of straight monthly payments, these customers who buy phones full price will also get access to all the best phones at $0 down on EIP without a credit check. Will they get the same discounted price if they decide to go EIP? We’ll find out shortly, I’m sure.
From what we’ve been told, this plan will go live from tomorrow, January 25th.
Looking at it from T-Mobile’s perspective, and what’s in it for them, this is an attempt to get average monthly spend up from customers, but rewarding them for it.