Tag Archives: Charter Communications

NAD recommends T-Mobile modify advertising for Essentials plan

The National Advertising Division, part of the Better Business Bureau, weighed in on some claims against T-Mobile marketing this week. The claims in T-Mobile advertising were challenged by Charter Communications and the first relates to T-Mo’s “four lines” pricing advertising. It was argued that consumers may have been misled that about an implied claim that they could purchase fewer than four lines at the same prices available to customers who purchase four lines. However, the NAD argues … [read full article]

National Advertising Division takes issue with claims in T-Mobile’s TVision ad

T-Mobile has been called out for some of the claims it made in an advertisement for its TVision home television service. The National Advertising Division, part of the Better Business Bureau, has recommended that T-Mobile discontinue some of the claims it made in a previous TVision ad. The claims were challenged by Charter Communications. The NAD says that in the TVision ad, T-Mobile described the … [read full article]