BLU Pure XL runs Android 5.1 on a 6-inch 2560×1440 display, costs $349


BLU Products has made a name for itself by offering unlocked devices for affordable prices, and the company has continued those efforts with its latest phone, the Pure XL.

The BLU Pure XL will launch on Amazon on September 29 at a price of $349 unlocked. In exchange for your three Benjamins and single Grant, you’ll get a device with a 6-inch 2560×1440 Super AMOLED display and octa-core MediaTek Helio X10 processor. BLU says that the Pure XL is the first phone in the US to have that MediaTek chipset.

Another big feature of the Pure XL is its 24-megapixel rear camera. Not only is it a high-res camera, but the shooter comes equipped with optical image stabilization, phase detection autofocus, an f/2.0 aperture, dual LED flash, real time HDR, and more. Around on the front of the phone lives an 8-megapixel camera.

The Pure XL also comes equipped with 3GB of RAM, 64GB of storage, a microSD slot, a 3500mAh battery, Android 5.1, and a metal unibody construction. The back of the phone houses a fingerprint reader that you can use to unlock the Pure XL.

Rounding out the spec list is 3G 850/1700/1900/2100 support as well as LTE bands 2, 4, 7, and 17. That means that there’s no band 12 support to be found. That’s definitely kind of a bummer, and is sure to be deal breaker for some. If you can live without band 12, though, $349 for an unlocked Android 5.1 phone with a 6-inch Quad HD display and 24-megapixel camera seems like a pretty nice deal.

To see the Pure XL in action, you can check out PhoneDog’s hands-on with the device above.

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  • kev2684

    how’s BLU when it comes to software updates? i own a nexus 6 now but i think i’ll grab this one for my Treat ‘Yo Self 2015

    • Deadeye37

      I definitely want to know BLU’s track record for software updates and build quality. They release a lot of phones, at lot at really low price points. Am I getting a deal/steal, or is it a case of you get what you pay for?

      • Bklynman

        If you google it,the review will come up,that what I do.

    • kgraham182

      IDK about their android phone, but BLU is very good at updating the firmware on their Windows Phone. I would assume they do but then again it’s android were only flapships receive an update, 2 if lucky.

    • Blu doesn’t update many of their phones. You’ll be lucky if they even release updates to fix security issues.

  • Willie D

    And this post has nothing to do with TMobile or news at all.

    • Android_God

      Who hurt you?

    • Philip

      Everything in all one news portal. Technically, it will work on T-mobile, so its partly news.

    • RLB63

      Ignoring the fact that it’s a cheap mid to high end phone that works on T-Mobile.

      Do you really think there are multiple stories for ONE company daily? We ARE not even talking GM, GE or other large company…..

    • Nate

      I am ok with the Post. I seem to be on band 4 everywhere in my area and have pretty decent results.

    • Deadeye37

      I think its of interest to the followers of T-mobile. While not dealing directly with T-mobile, the fact that T-mo subscribers are paying full price for a phone (or leasing) makes this relevant because its an intriguing device that can be had relatively cheaply. However, I agree that these kind of stories should be keep few and only be about unlocked phones that really stand out (like this, One Plus 2, Saygus V2, Moto X Pure, etc)

    • J.J.

      The phone appears to be a heck of a value and it runs most common T-Mobile bands. I don’t even have band 12 in my area so very relevant to me.

  • Android_God

    Sounds like I wont need to shop for glasses online given that resolution!

    • PHL

      You would think, wouldn’t you? However Android doesn’t do a very good job of making these high-res screens usable. I just got an LG G4 a month ago. I figured that the 5.5″ screen would make everything more readable compared to my old Galaxy Light. Exactly the opposite, because Android fonts are based on pixels rather than actual size. As a result, the largest available font results in text that’s smaller than on my previous phone.

      • gmo8492

        Having a higher resolution screen doesn’t make the font bigger, it only increases the sharpness of the text. If you want to make the text bigger go under settings choose accessibility and check off large text. There is also a magnification feature that makes certain areas of the screen displays larger text when tapped. Messing with the DPI also scales everything to either a larger or smaller size, but that requires root in most cases.

  • steven berson

    Im impressed with the spec and price. Wish it was 5.5 inch and included band 12.

  • JBLmobileG1

    Impressive! Sounds like a beast of a phone at a really good price. The only major bummer is that it lacks band 12 but still… at $349… and what it does offer.. how could one complain?

    • Nate

      I was kind of thinking it might make a darn fine replacement if I drop and crack my Nexus 6.

      • JBLmobileG1

        I wonder how the battery is too. Nice size but with those specs it makes me wonder how long it’ll last on a charge. I wonder if its a removable battery as well.

        • Nate


      • Verizonthunder

        Nexus 6 cost $349 on amazon now

        • J.J.

          but the nexus….. has a slower chip, no finger print, on paper worse camera, no sd smaller battery…etc but yes the nexus has those updates

      • Yeah, Blu does not have a good history of updating their phones. Only a handful of them even get updated to Lollipop from KitKat, but that’s only because they state it in the phone’s description. So, I would keep in mind that this phone would most likely get no updates, you’ll be lucky to get even one to fix a security issue.

      • take the good person test

        Better of fixing a Nexus 6 than spending $350 plus tax on this. You have a great phone that gets updates.

  • Wish it weren’t so big (I know, that’s what she said). An inch smaller would be perfect!

    • Deadeye37

      Again….that’s what she said. :)

      That’s probably the biggest factor in me not jumping on this phone. 5-5.2″ (with small bezel’s) are about the perfect size for me. However, if I didn’t have to worry about what would happen when I stick this in my front pocket (loose jeans) and the hand olympics it would take to try to use this one handed, I would totally be all over this.

  • Alex

    Where’s galaxy note is boss to say this is a poor man’s note…

    • thepanttherlady

      *mean face*

  • JaswinderSinghJammu

    This would have been perfect phone if it had band 12.

  • YABD

    Does BLU phones get updates like the other manufacturers?

    • Barely, Only a handful of Blu phones even get updates. Unless stated in the phone’s description page that it will be upgraded to the next version of Android, there will hardly if not any updates at all.

  • Joe D

    It’s Blu, if it were green it would die, if it were green it would die.

    P.S. Yes it also has a blu house with a blu window.

  • JJCommonSense

    Damn.. thats about all i can say for now. I bought my mom a Blu studio 4G to replace her Galaxy S3 and it seemed pretty impressive. The 13mp camera on that model wasnt as good as the 8mp cam on the S3 so i took it back. Its nice to see these companies step their game up in the hardware dept. Im not familiar with the Mediatek chip though. Any1 have any insight on how that processor might perform? Any experience with earlier Mediatek chips?

    • John Karl Spielman

      I have a Meizu MX5 I’m using on T-Mobile that has the Mediatek Helio X10 and it runs pretty damn fast. MX5 has it clocked at 2.2ghz though, so I’m not sure how much difference .2ghz per 8 cores will make. I really like the MX5, but the biggest bummer is no LTE in the US :-(

    • orlando duran

      Mediatek sucks. ….its like someone saying sprint is great….they are both garbage

  • Acdc1a

    Rather have the Nexus 6, but pretty impressive specs!

  • Mark McCoskey

    Glad to see Blu including LTE. They just released their Studio 7.0 II which did not include LTE.

  • needastylus

    If it only had a stylus!

  • Thatguy

    <~~~~~~~~~~~~~~~ Not a fan of any Blu products

    • Thatguy

      Hell I rather use a Iphone then

    • orlando duran

      That’s because you are smart

  • Bklynman

    I am glad to see that they getting away from Samsung lookalike design. If you see one of there older phones put next to Sammy they look like Sammy.

  • Gavriel Ostrow

    still not. im waiting for the day when they follow motorolas footsteps and get rid of those keys at the bottom… more screen please.

    • TechGuy2013

      I’m surprised at this comment. One of the reasons I’ve stuck with Samsung products is because I want the physical navigation keys. When a phone uses virtual navigation keys it essential takes space away from the screen because the bottom half-centimeter is used for the navigation keys. The screen might be physically larger but you’re losing a good chunk of it. I never understood why more people didn’t realize this.

      • tomarone

        On a 6 inch screen? You’re kidding, right? who needs physical buttons on a 6 inch screen?

  • superg05

    i have a note edge and this is pretty damn nice and it’s has amoled QHD screen, fast performance 64gb storage sd card dual sim slot it’s looking awesome

  • Diego Anza

    I wonder if the lack of band 12 support is related to VoLTE like the moto G.

  • AS118

    6″ is too big for me. I can only handle around 5.2″ or less, and prefer less than 5″ if possible. I actually have a need for 1-handed phone usage.

    • Mike Mac

      They will probably come out with a model that size they usually have multiple sizes per tier so just wait a bit I’m sure they’ll make one of standard flagship size

    • Allan Dups

      thats what she said.

  • JBrowne1012

    This is effectively a flagship killer with those specs and price.

    • orlando duran

      Blu phones a flagship killer…lol said no one ever.

  • Paul

    My only concern it how quickly Blu rolls-out updates. Also, WiFi Calling would be nice.

    • Blu hardly ever rolls out updates.

      • Paul

        That’s what I thought.

  • I would’ve bought the BLU Win HD LTE had it had Band 2 LTE on board. No Band 2 is a major deal breaker.

  • Rob

    I like the phone but the 3D performance is worse than a Snapdragon 801. The exynos 7420 and snapdragon 810 eat the Helio X10 alive.

  • R.M.

    Does Blu have a service center to repair their broken devices? Here in St Louis, when something goes wrong with one of these phones, you just suffer a huge loss. There are resellers in every neighborhood here, but they can’t get repair parts for Blu phones.

    • Mike Mac

      There out of Miami Florida but I’ve heard there service is so so I’d just find a contact number or email and hope for the best…there great phones but not reliable in terms of service from what over herd

      • kenshire

        I had nothing but problems with their phone. Not good at at all. My girls have an Asus Zenfone 2

      • KlausWillSeeYouNow

        I’ve had few problems with my BLU devices, and even had one repaired in warranty for free. All I had to do was call them. Repair/replacement is a breeze.

  • R.M.

    Its not worth the risk to purchase a Blu phone. When it breaks who will fix it?

    • 3165dwayne

      They are based in Miami

      • Allan Dups

        and they charge 100 bucks for a digitizer on a phone that is 129 bucks..

      • Justhatway1

        Actually Doral FL.

  • Bklynman

    Everyone who has concerns about updates for this phone or any other non supported phone,most people who read this root there phones on here anyway I,never did. I might buy SSG2 or 3,since the 2 had problem going into boot loop like the one I had,Because I read on here from more than one person,how something on there phone stop working or it became $600.brick maybe now rooting became better?

  • Kevin

    24MP camera??!! for only $349???!!! …wow

  • wezi427

    Band 12 is a must for me.

  • TIM Lomax

    Just my thoughts, the ASUS ZenFone 2 is by far a better phone.

    • kenshire

      Totally Agree. Purchased a Blu phone for my daughters this year and had nothing but problems. They now have the Asus and love it

      • Justhatway1

        Have you called Asus customer service?
        Worse than Abysmal!!!!

  • Justhatway1

    Actually this phone is a re-branded Gionee/Allview phone. It is not BLU specific except for the preinstalled software.