Dear T-Mobile: You’ve Come A Long Way, Don’t Sue Over A Color

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As a long time fan of T-Mobile, I’ve supported T-Mobile through thick and thin, acquisition rumors, AT&T buyout attempts and quarter after quarter of disappointing financials. Still, I love the little Magenta carrier that could but another lawsuit over the “Magenta” color just seems both unnecessary and ridiculous.

T-Mobile is building up good will right now thanks in part to their first positive financial quarter and CEO John Legere’s bravado. There’s little question that whatever Legere is doing is working as the company is firing on all cylinders and Simple Choice appears to be a hit.

That’s what makes this whole Aio Wireless lawsuit a little hard to swallow, it just seems unnecessary and dare I say…evil. A commenter on this Verge article put the two shades side by side and it seems pretty clear they are not going to be mistaken. T-Mobile can’t go around suing everyone who might have a pinkish logo…and attacking AT&T like this just seems like kicking at the shins and then running away.


Left-Aio Right-T-Mobile

You’re better than this T-Mobile, let your Simple Choice plans walk the walk and speak volumes about the company. /End rant.



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