Tag Archives: Backstreet Boys

Why T-Mobile’s New Super Bowl Commercial Brings the ’90s Nostalgia

T-Mobile is bringing back one of the biggest boy bands of all time for this year’s Super Bowl, and they’re using an iconic ’90s anthem to show why the carrier deserves your business.  According to T-Mobile’s official announcement, the wireless company is featuring the Backstreet Boys in a reimagined version of “I Want It That Way” for its Big Game commercial airing Sunday, February 8th. The 60-second spot was filmed inside T-Mobile’s famous Times Square store … [read full article]

Backstreet Boys ‘So Back’ for T-Mobile’s Big Game Moment

The 1990s just got a major comeback boost. T-Mobile announced it’s bringing one of pop music’s biggest groups to the Super Bowl with a star-studded commercial featuring the Backstreet Boys. The iconic band will appear in a full 60-second ad during the game between the New England Patriots and Seattle Seahawks on February 8, with the spot running in the second quarter. According to reporting from Adweek, the legendary boy band is practicing their vocal skills … [read full article]