Update: Not seconds after I post this do we get word this will be an AT&T exclusive. Color me disappointed.

HTC just made our day with the official introduction of the HTC One X+, featuring “more speed, more storage and more battery life.”

“We are taking the HTC One™ X to a new level with the introduction of the new HTC One™ X+,” said Peter Chou, CEO of HTC Corporation. “Our customers will have super-fast browsing, an even better camera and more immersive entertainment with Beats Audio.”

Physically, the HTC One X+ is indistinguishable from the current HTC One X model, but the One X+ packs a much bigger punch inside with a 1.7 GHz quad-core NVIDIA Tegra 3 processor, 64GB of internal storage, and LTE connectivity (where available) all adding up to a device that’s up to 67% faster than the current One X. Helping power these brand new features is a 2,100mAh battery, providing up to 6 hours of talk time.

The One X+ will ship with Android 4.1 Jelly Bean sometime this month, marking HTC’s first Jelly Bean launch device. The device will only come in a Matte Black, but with your only color choice comes a few extras not found on the One X model worth nothing. The front-facing camera steps up to 1.6 megapixels from 1.3 and can now use HTC’s ImageChip for processing pictures called “Sightseeing Mode.” The One X+ also includes an audio amplifier for improved sound quality, but no Beats headphones will be shipped with the device.

HTC has also made a few minor changes to Sense 4+ with the addition of Android 4.1 Jelly Bean, including changes to the Gallery app to act as a hub for all the photos you have on the device. If the camera is on and the device is locked, a quick press of the power button will bring you right back to the camera instead of the lock screen.

Another new feature on the One X+ is the addition of “HTC Get Started,” a new service that provides a “painless user experience” to help set up the device directly from a desktop browser. Add apps, change settings and more all right from your desktop and the changes are instantly reflected on the device itself.

Availability:

The HTC One™ X+ will be available in Europe and North Asia from October and in South Asia from November 2012. North America will make a separate announcement regarding availability of the HTC One™ X+. The Android Jelly Bean with HTC™ Sense 4+ update is scheduled to begin rolling out for the HTC One™ S and HTC One™ X from October.

Hopefully, given that we’ve already seen the One X+ dressed up in T-Mobile branding, we’ll get a surprise later this year even as our most recent info still has us feeling a little skeptical about a T-Mobile launch. Still, you can always grab this unlocked overseas and run it on T-Mobile’s refarmed network when it launches in your area.

Full Press Release:

HTC also announces Sense™ 4+ with Android Jelly Bean upgrades for HTC One X and HTC One S coming soon

TAIPEI, Taiwan, Oct. 2, 2012 /PRNewswire/ — HTC, a global leader in mobile innovation and design, today unveiled the HTC One™ X+, a refreshed version of its award winning HTC One™ X smartphone, running the HTC Sense™ 4+ experience on Android™ Jelly Bean. The HTC One™ X+ combines the iconic design, amazing camera and authentic audio experience of the HTC One series, with increased performance, longer battery life and expanded internal storage.

(Photo:  http://photos.prnewswire.com/prnh/20120620/SF27968LOGO)

“We are taking the HTC One™ X to a new level with the introduction of the new HTC One™ X+,” said Peter Chou, CEO of HTC Corporation. “Our customers will have super-fast browsing, an even better camera and more immersive entertainment with Beats Audio.”

Performance, Endurance and Storage
Featuring a 1.7 GHz quad-core NVIDIA^® Tegra^® 3 AP37 processor and 64GB of internal storage, the HTC One™ X+ LTE version is up to 67% faster than the HTC One™ X[1] LTE, making the HTC One™ X+ the best rated Android phone on the market. Developed to be lightning fast, the HTC One™ X+ enables quicker web browsing, fluid gaming and graphic rendering, and speedy downloads, providing effortless usage on the go.

In addition to its increased performance speeds, the HTC One™ X+ introduces extended performance with the inclusion of a 2100 mAh battery, giving you up to 50% (6 hours) more talk time, and longer to browse the web and enjoy your favorite music and videos[2].

Imaging, Music and Movies
Combining the amazing camera capabilities of its predecessor[3]* with a series of intelligent features, powered by Sense™ 4+, the HTC One™ X+ has been designed to deliver the most premium mobile experience. The newly launched Self Portrait mode on the front camera helps you capture high quality photos by intuitively detecting the human face at various angles and applying subtle enhancements to skin and eyes. Sightseeing mode makes sure you’ll always be ready to capture the moment – one touch of the power button bypasses the lock screen and launches directly into the camera. Two new views in the Gallery display images and videos and group them according to where and when they were taken.

Exclusively available on HTC smartphones, Beats Audio™ provides authentic, studio-quality sound that delivers the most immersive sound experience with an enhanced audio profile, crisper vocals and detailed high notes for your music, games, movies and videos. Making it easier to listen to music out loud, and through Sense™ 4+, the HTC One™ X+ introduces a new Tap and Go function, which allows you to connect the phone and your music to Beats speakers[4] when you tap them. To disconnect, it is just another quick tap.

Providing exclusive access to thousands of movies through HTC Watch 2.0, the HTC One™ X+ will appeal to both the avid film fan and the casual movie-goer. Combined with the introduction of video hub, another benefit of Sense™ 4+, for the first time you will be able to put all your video entertainment in a single place.

Easy Set Up
A new feature in the HTC One™ X+ is HTC Get Started, a new web service that guides the user painlessly through the set-up and personalisation process from a desktop web browser.  Designed to enhance the experience of setting up a phone for the first time, this feature ensures that users will get the most out of their new phone from the beginning.  With the touch of a button, the user’s phone will reflect the settings and apps that were chosen on the Web.  Visit start.htc.com for more details.

Availability
The HTC One™ X+ will be available in Europe and North Asia from October and in South Asia from November 2012. North America will make a separate announcement regarding availability of the HTC One™ X+. The Android Jelly Bean with HTC™ Sense 4+ update is scheduled to begin rolling out for the HTC One™ S and HTC One™ X from October.