T-Mobile And RIM Introduce The Blackberry Curve 9315

The Blackberry Curve 9315 won’t do much to excite Blackberry owners eagerly awaiting the release of Blackberry 10, but it might please…someone. T-Mobile and RIM announce the most affordable Blackberry on T-Mobile’s network for just $49.99 out of pocket on a Value Plan with 20 equally $10 monthly installments and a two-year agreement.

The Curve 9315 features Blackberry 7.1 and a 3.2 megapixel camera and will be available for an exclusive pre-sale to business customers starting on January 16th. Full retail availability will begin at T-Mobile stores and T-Mobile.com on January 23rd.

 

Hit the full Press Release below for all the details:

BlackBerry Curve 9315 Smartphone Introduced By T-Mobile and RIM

T-Mobile’s most affordable BlackBerry smartphone provides productivity tools and features to keep customers connected

BELLEVUE, Wash. and WATERLOO, ON – Jan. 3, 2013 – T-Mobile USA, Inc. and Research In Motion (RIM) (NASDAQ: RIMM; TSX: RIM) today announced the most affordable BlackBerry® smartphone on T-Mobile’s nationwide network – the BlackBerry® Curve 9315. Powered by the BlackBerry® 7.1 operating system with 3G connectivity, the sleek new smartphone is easy-to-use and provides tools that enable customers to stay connected to the people and information that matter most.

“At T-Mobile, our goal is to delight customers. The new BlackBerry Curve 9315 will delight customers with unprecedented value while also allowing them to combine their mobile business and personal use in one great device,” said Brad Duea, senior vice president of product management at T-Mobile. “The Curve 9315 is the most affordable BlackBerry smartphone on our nationwide network and provides our customers with a wide variety of productivity and social features to keep them connected and make their mobile lives easier.”

“We’re pleased to work with T-Mobile to bring the BlackBerry Curve 9315 to customers,” said Richard Piasentin, managing director for the U.S. at Research In Motion. “The Curve 9315 is designed to make it incredibly easy to stay connected with friends, family and coworkers and will be popular with customers upgrading to a smartphone for the first time, as well as existing Curve customers looking for a step up in speed and functionality.”

Combining an intuitive interface with a QWERTY keyboard, the BlackBerry Curve 9315 features built-in Wi-Fi® connectivity for voice and data, enabling customers to access the information they need when and where they need it, and Wi-Fi calling, allowing calls and messages over an available Wi-Fi network. With a dedicated BlackBerry® Messenger (BBM™) key, preloaded apps for Facebook® and Twitter® and the Social Feeds 2.0 app, customers can easily interact with their friends, coworkers and social networks whether it’s instant messaging, posting or tweeting.

The new BlackBerry Curve 9315 offers a 3.2-megapixel camera with LED flash and digital zoom as well as video recording capabilities. Customers also have the ability to geo-tag the location of their pictures by utilizing the smartphone’s built-in GPS. In addition, the smartphone features a microSD card slot for up to 32GB of additional media storage and a built-in FM radio letting customers tune in to local FM stations. With the BlackBerry App World™ storefront, customers have exclusive access to a wide range of apps, allowing them to enhance their smartphone experience with entertainment, personalization and productivity apps of their choosing.

The BlackBerry Curve 9315 will be available in an exclusive pre-sale for T-Mobile business customers beginning January 16 and is expected to be available in T-Mobile retail stores, via www.T-Mobile.com, and with select dealers and national retailers beginning January 23, 2013. For well-qualified customers, the Curve 9315 will require a $49.99 out-of-pocket down payment and 20 equal monthly payments of $10 per month via T-Mobile’s Equipment Installment Plan (EIP)1, with a two-year service agreement and qualifying T-Mobile Value voice and data plan. Customers may also purchase the Curve 9315 for $49.99 after a $50 mail-in rebate card, with a two-year service agreement and qualifying T-Mobile Classic voice and data plan.2

1EIP: On approved credit and 0% APR. Qualifying plan required for duration of EIP agreement; account must be in good standing. Available only in participating locations; not available in Wash., D.C.

2All prices, taxes and fees additional.

For more information on T-Mobile products and services, visit http://www.T-Mobile.com.

For more information about the BlackBerry Curve 9315 smartphone, please visit http://us.blackberry.com/smartphones/blackberry-curve-9310-9315.html.

Tags: , , ,

  • Mayor Dailee

    Really?

    • gigis83

      yes really backwards

    • kevev

      Really. :(

  • The Architect

    Nice starter phone, but out of date at a good price!

    • http://twitter.com/EVilleSV Steve Compton

      How could anyone call that a good price when you can get a Nexus 4 off contract for $299? Just saying……

      • thepanttherlady

        People who want an option other than Android, Windows, & IOS.

        • http://twitter.com/Da_PHAT_Ninja Michael Lococo

          In between basket weaving and group sessions they can use their BB… :-)

        • thepanttherlady

          Hahahaha!!! I am genuinely interested in the BB 10 but you won’t catch me downgrading to a Curve. I don’t care how many buttons they add or colors they offer. :/

      • The Architect

        It’s good price for those too cheap to pay for a phone at full retail price off w/o a contract!

      • TBN27

        Because not everyone wants an android device. Though in minority, there are people that still want blackberry. And the price is nice.

  • http://twitter.com/MarkJCarruthers Mark Carruthers

    Unbelievable! That’s like releasing a Windows Mobile phone 30 days before Windows Phone was revealed OH ya, that was another TMO phone, the HD2!

    • http://twitter.com/Da_PHAT_Ninja Michael Lococo

      Actually the HD2 came to TMOUS in March and the HD7 came in November… Anyone who bought HD2 should have known that it would not get an official update to WP7. I bought 5 and they are running WP7.5 currently.

  • Marc Klein

    Just showed this to a co worker. He was laughing and not in a good way.

  • thinmanXXS

    No. Just no

  • LTEstyles

    Who are they “delighting” with this dinosaur?

    • Kingkobe214

      I’m dying laughing!!! Thanks for this comment!!!

    • http://twitter.com/Da_PHAT_Ninja Michael Lococo

      RIM… they were able to unload excess inventory just before tax time!

    • Zack Kennedy

      People who have more keyboard keys than taste.

  • PiCASSiMO

    For $250 it isn’t that bad… not for me, but my sister loves her BB.

    • Marc Klein

      It’s $49.99 on Value

      • PiCASSiMO

        “$49.99 out of pocket on a Value Plan with 20 equally $10 monthly installments and a two-year agreement.”

        $50 + $10 x 20 = $250.00

        • AndroidProfit

          That is pretty sad that you actually had to explain that! :)

        • Marc Klein

          Pretty sad if people actually buy this. Al ot of my friends are ditching their BB’s for Android. One friend of mine was trying to logoff Facebook before the movie started. Even I couldn’t figure it out and I work in the industry.

        • monchis

          Then you should definitely reconsider your profession. BB are the simplest phones to use alongside IOS lol.

        • Marc Klein

          We don’t deal with BB’s :)

  • Cento

    I have been asleep since 2007, just woke up and this amazing device is out? WOW. Best. Phone. Ever! Love you Tmo.

    • bleeew

      Yes, its faster than the previous generation. Its a significant upgrade.

  • FlyOhMy

    how many times are they going to release the same phone?

  • cnn

    a cargo container recently released after a daring rescue attempt against Somali pirates has been returned to the rightful owner, T-mobile USA. The contents, which were docked in Mogadishu since late 2007 were opened earlier this week.

    • trife

      LMAO!!!!

    • thepanttherlady

      Thanks for the laugh!

    • Zack Kennedy

      Classic!

    • jay_max

      And we have a winner!

    • trife

      Who down-votes this?

      What poor, miserable lives you two must lead in Waterloo.

  • chris

    Wow tmobile another shitty phone! I can’t believe I work for them. You wonder why you owe alot of money to companies that make these devices and then bitch about it later…Maybe if we released more higher end phones more people would switch and buy the phone. Get your shit together.

  • GwapoAko

    Where is BB Z10??

  • tmo_rep

    I wonder why its not available in d.c. Not that im looking to score this phone, but can anyone tell me why (serious answer please) just curious.

    • tmo_rep

      Maybe its just eip not available in d.c.

  • http://twitter.com/Da_PHAT_Ninja Michael Lococo

    @tmobile Why not queue up the Facebook phone while you’re at it? :-)

  • Gabriel Freeman

    Is that a front facing camera?

    • bleeew

      No, its a led for notifications.

  • 21stNow

    Wait, so does the 3G in the upper-right hand corner indicate that this is not an HSPA+ phone, or did they just dig this picture up from yesteryear? The icons look like they’re from BBOS 7.

    • 3560freak

      I am sure that it isn’t HSPA+, just like the 9360 that T-Mobile currently carries isn’t HSPA+. Also the 9360 runs 7.1, so I can image this budget version runs the same OS too.

  • fixxmyhead

    i havent even seen anyone with a BB in a while.

    • zacamandapio

      I just came back from vacation from Mexico and almost everyone was using a BB (because of BBM). I see people with BB everyday. I’m sure that when BB10 comes out all these people are going to upgrade.

  • wascrazywdisblog

    booooooooooooooooooooriiiiiiiiiiiiiiiiiiinggggggggggggggg blog

    • http://tmonews.com David

      Sad face for you!

  • http://twitter.com/YepiimGS_Blanco Jay J. Blanco

    Blah

  • Jose Hernandez

    T-Mobile should not have bothered with this. It is outdated, ugly, outdated, two year old tech, ugly, not interesting, ugly and outdated. For $250.00? For this? I just don’t get it.

  • davidwal

    This is a good business phone. It will sell well to enterprise customers. I think most consumers will go for the 9360 curve. I hope they sell this on the prepaid plan.

  • VapidRapidRabbit

    This is why RIM is dead. Why waste the time and resources duping people into buying this outdated device when BB 10 is merely months from now.

  • Jamie Waterman

    Hello? 2003? 2003 is calling, and they want their phone back?

  • http://www.facebook.com/unfazedrebel Jé Be (Here but Gone)

    What a waste of material and time and colossal time