Tag Archives: Switch and Save

T-Mobile to Pull Ads Saying ‘Switch and Save 20%’

T-Mobile recently agreed to pull its “Switch and Save” ad campaign after an advertising watchdog found it misleading; especially about the promised 20% savings.  According to Android Authority, the National Advertising Review Board upheld an earlier ruling that T-Mobile’s phrasing (like “plus streaming services”) could nudge people into thinking they’d save money compared to AT&T and Verizon, without accounting fairly for all the extras. In simple terms: … [read full article]