Archive | February, 2015

T-Mobile’s recently acquired AWS-3 spectrum shown on map

One of our readers, who has evidently been quite busy, got in touch with a map put together after the AWS-3 spectrum auction results were announced. It’s not the most complicated map, but at each point where T-Mobile bid successfully for the spectrum, there’s a dropped pin. You can see the map above, or get a full look at the interactive Google map at this link. As a big picture, it … [read full article]

John Legere finally gets a reaction from Sprint CEO on Twitter

John Legere likes to berate the competition, quite publicly, on Twitter. And during the Superbowl event yesterday evening he took time to aim his jibes at Sprint’s commercials. Something which the CEO himself has said he does to try and get a response. This time he got one. Sort of. Half-assed commercial, half-assed data speeds. #typical @sprint. #SprintLikeHell — John Legere (@JohnLegere) February 2, 2015 In most cases, the … [read full article]

ICYMI: Kim Kardashian and Sarah Silverman’s T-Mobile Superbowl ads

T-Mobile’s hometown football team may have been beaten by Tom Brady in the Superbowl yesterday, but that doesn’t mean there was nothing to enjoy. Perhaps the most talked about feature of the massive sporting event is the marketing. Superbowl ad spots are an opportunity for companies of all kinds to push the boat out and get noticed. And – of course – T-Mo got involved. Our favorite carrier teamed up with a number … [read full article]