Project Dark Mini Breakdown


Well, if your comments have been any indication, reviews on Project Dark pricing have been, in a word, mixed. From one perspective, it seems as though T-Mobile is going after the higher dollar, unlimited plans and merely competing on the lower level minute plans. We’ve already seen one breakdown courtesy of AndroidGuys and yet we know not everyone will benefit–customers coming from other carriers might. Why are we saying that? Well T-Mobile has been kind enough to produce a training sheet for their reps, breaking down at least a few of the pricing guidelines we will begin seeing tomorrow. Reactions are sure to be mixed and that’s ok, only feedback can force a company to make changes; and while we are pulling for T-Mobile, again we ask is this enough? Hit the jump and sound off in the comments!





    I’m Stickin’ With What I Have.
    40- 1000 Anytime N/W
    20- Sidekick Unlimited
    5 – Insurance
    An All Those Other Fees. Usually About 81.61/Month.

  • Mega G

    Looks like a screamin deal when compared to the competition. And between those prices and the Cliq? I see no reason to jump on the way overpriced iPhone/ATT bandwagon.

  • Mega G


    Has your data come back to your sidekick yet? Supposedly everyone’s data is back now.

  • paul

    Not really sure if this works for me, not even sure how I feel about this whole breakdown..It doesn’t seem to reward the loyalty of their existing customers..I kind of feel a little unappreciated right family plan seems to have increased in price not gone down, and I don’t like the idea of having to pay full price for phones, maybe it’s because I have been trained (by cell company’s)to expect a discount of my phones AND get discounted rates…I will have to take my own advice and just wait it out and sit down and crunch some numbers..Good luck everyone,,we are all in this together..

  • Steve

    So just to be clear, there is no way to downgrade from Unlimited Text? It seems like if you don’t need unlimited text/talk, these aren’t much better than plans on other carriers?

  • JohnJR

    I was really hoping that the unlimited plan would come in at the rumored $60-70 mark to make the best of my planned BB 9700 purchase. Verizon Droid, here I come.

  • kekoa

    it sucks for the family plan people that need about 2500 minutes paying about $180 with unlimited text and 1 data line. like me…im changing my contract to 3500 minutes with 1 data and text for about 200 bucks, when it would be about 300 for unlimited, and no option for more than 150.

  • kekoa

    in sticking with my plan haha…. $28.60 for 2000 minutes and android service….

  • BronxBebe

    This will be good for new customers of TMOBILE especially with data they charge extra and take out of your minutes the other companies does.

    Without taxes I’m paying $235.00 on loyalty unlimited family plan($90..+$35.2x), the 1st 2 is and the 3rd is $75.00. All voice, txt, data so no changes here- oh boo hoo.. but I do know people who would be happy with the Even More Plus plan.

    I’m planning on getting the new BB 9700 and get off the SKLX09 MS has done its dirty deeds,lol..

  • mr.spears

    Without all the fees iwould pay only like 4 dollars more…everything better improve

  • MishkaGreen

    Either going to jump over to AT&T and get 900 minutes with their A-List (kinda like My Faves) unlimited messaging and unlimited data for like $90+iPhone or Sprint Everything Plan with Hero.

  • BronxBebe

    Ahh..the blog is set to Cali time ok now I’ll be able to tell what time everyone posted,lol..

    Mega G, I got some of my data back but not all and there’s still issues with email, txting and other stuff.

  • NightExpress

    Their family pricing plans look horrendous!!! Are the number of minutes no longer an option? T-mobile needs to realize that usually three of the lines are kids and they don’t consume minutes — just text!!! It’s insanity to go from paying $9.95 per line to $30 per line for texting.

    In short, T-mobile appears to be screwing families BIG time. If so — it will be bye bye T-mobile!!! Hard to believe this is what all the hype was about…


  • willy

    why does it only show the even more plus* plan and not both? is that all the LEAK sent?

  • Tina

    See no reasin to switch plans. Ride out my less than 1 year contract and switch to Verizon. Being a loyal T-mobile customer for 6 years and have purchased at least 10 phones thiis is what they come up with? Notice the “small print” They aren’t even comparing the same plans (some with Vetizon even say everything- then theyy show a t-mobile plane with just talk and xest to make it look so cheap) I’m disappointed. I pay 80 for 1000 min family with three lines (add 10 for extra line), 20 unlimited text for three lines, 2 lines with unlimited web (non smartphone) 5.99 x 2 lines, plus 1 handset insurance (is that like $5). My bill is usually $144 a month with taxes included. I may use like 700 min a month- but would jump on unlimited so we can buy my boyfriend’s daughter a smartphone for Christmas if the prices were cheap enough. Looks like we’ll get her a cheap phone unlocked so we don’t commit for another two years.

    Naw, not gonna happen if this is the price. 10 months to go t-mobile. I love your customer service, but you dropped the ball on this one. Here’s hoping Sunday looks better than this garbage!

  • willy

    just ignore that comment…

  • Deb

    I can go to Cellular South unlimited everything including data for $79.99 and I can also add another line for 39.99. Basically family everything 2 lines $120.00 and they are getting the HTC Hero.

  • telos104

    What does this do for existing customer’s esp if you’re on a family plan?! Nothing as far as I can see. Unimpressed…

  • Tina

    Isn’t the price @cricket/revol like $49.99 a month everything? That would be more like it! Of course pay more for smart phone data- like add 20 bucks to that.

  • NN

    …I’m having issues understand what the two different images are. I am an individual plan. I have talk + text + web that is unlimited currently. One image says $99.99, and that is more than I pay now ($97 including taxes); the other image says $79.99 (which would be awesome).
    What is the difference? Is one for current customers (99.99), and the other (79.99)for new?

  • Eraser

    Those charts are misleading. They do not take many things into consideration.

    1. All other carriers subsidize their phones.
    2. AT&T and Verizon offer unlimited calling to any five numbers on their 900 minutes and over plans.
    3. AT&T has rollover minutes
    4. Sprint has unlimited calling to any cell phone, at any time.

    If you absolutely need unlimited everything, then their plans beat AT&T and Verizon squarely, and match Sprint (the $80 unlimited everything EM+ doesn’t beat Sprint, since Sprint subsidizes the phone).

    With the added features of other carriers (calling circles, rollover minutes, unlimited mobile to mobile) a lot of people don’t need an unlimited everything plan.

  • Eraser


    The difference is that in the $79.99 plan you don’t get a subsidized phone. So you would have to pay for your phone in full, which comes up to about $500 out of pocket.

  • eYe

    Its all fine and dandy for people who need unlimited plans but what about us, people who only need 1000 minutes for 4 of us? We are getting screwed, big time. Way to go t-mobile….

  • Michael

    My unlimited everything plan that I have now would actually go up. I can’t afford a price increase for nothing… jeeze.

  • Tina

    No, you can still keep your same plan from what I understand. Supposedly/hopefully grandfathered (will it still have My Faves is what I wantto know?) that’s the only downside- if you switch and use your MyFaves a lot- U better get unlimited talk at least. I was just seriously considering upgrading two phones to smartphones, but with 3 lines I would be paying a fortune.
    As I see it, T-mobile is losing out at least $800 in phone purchases this year from me, as well as the data monthly fee x2.

    Like I said, unless the price is lower than what is being showed

  • JB6464

    So you save $20.00/month from the Even More Unlimited Everything verses the Even More + Unlimited Everything. But when you have to buy those new high grade smartphones coming out that will cost over $600.00 from out of your pocket,you will think twice.
    $600.00 divided by 20 month payment plan=$30.00/month extra on top of the plan or buy it cash up front. That’s more than the Even more plan and you have to whip out over a 1/2 grand just for the phone.
    The other carriers for those prices subsidized the high end smartphones for that cost,No-Thanks !

  • NN

    Oh Okay! Thanks!

    Financially speaking, it comes up to being the same in the end. If I save $10 a mo for 22 mo, that’s 220 bucks at the end I’ve saved. If I were under contract, paying that extra 10, I’d get that 220-300 back anyway on the purchase of a new phone.

    Hmmm sneaky sneaky Tmobile.

  • newt

    I finally thought tmo would step up and make it worthwhile to upgrade the phone for two of us and not take a huge hit. Was really hoping for something that would beat Sprint’s plan. Being I’m still using t-zones for our Dash’s and got a great minute plan when it came around, the two of us with data text and 1000min/mo pay $86 after tax…hard to justify a jump to even 110 on em+ w/ no subsidized phone when I could go to Sprint for $119 and save $400 or so by getting a subsidized Pre or TP2. I was hoping a subsidized n900 with a plan in the $110/120 range was going to be possible…guess I’ll be shopping around as our contracts are now up.

  • Steve

    These charts just confirmed my suspicion that Tmobile wasn’t targeting Metro PCS, cricket etc. They are going after Verizon and ATT in particular. If that’s the case then these prices are great…..HOWEVER verizon has a huge nationwide 3G network (see the new commericals ripping the iphone) ATT has the iphone which is keeping them growing and Sprint’s unlimited mobile plan is just shy of truly unlimited without the extra cst. How many people spend a lot of time calling land lines anymore? All 3 of these things tmobile lacks but certainly make up for some of it with great customer service.

    bottom line: I don’t see these as being game changing. IF the knocked down the EM+ to $60 that would create a stampede to their front door. It makes a lot more sense to pay cash for a phone to save $40 a month…but alas that is not the case!

  • But doesn’t the Even More Plus require an additional phone fee per month? So the services are $80, but then you’re also paying another ten bucks per month for 20 months got get the MyTouch 3G?

    This seems unnecessarily confusing. But I stick with T-Mobile for a simple reason; when I call them tomorrow to find out what’s what, they will treat me as a valued customer and will be extraordinarily helpful as I decide whether to change my plan or not. That has been my experience with them every time I have talked to them, and I hope it will never change.

  • Elias

    I could be reading it incorrectly, but I believe that this confirms that the add-on fee on the family plans includes texting, and only web would be additional. (In addition to the per line add-on, of course).

  • Another thought, though: if T-Mobile can roll out more of their HSPA+, that may make a key difference in the services their offering versus their competitors. Their 3G coverage is less limited than it used to be, and if they can roll out that 21mbps speed in all the markets that already have their 3G . . . that might make a huge difference.

  • ckhoutx

    The problem is that they are comparing their non subsidized rate to everyone else’s subsidized rate. If you compare the new t-mobile rates that included phone subsidies then t-mobile is equal to or higher than the competition. Actually it looks like more that i’m currently paying with t-mobile. Especially when there is no My-Faves. I thought t-mobile was going to announce a game changer.

  • Viper

    AT&T and Verizon have unlimited calling circles on their 900 min plans, sure… but keep in mind that those plans for them start at $59.99, and T-Mobile’s unlimited calling plan starts at $59.99 (the one with subsidized phones. It’s only $49.99 if you pay for the phones in full).

    T-Mobile eliminated a lot of the value they did have under the unlimited plans, IMHO.

  • Robert

    Why don’t people just switch over to which is run on the T-Mobile network? You can pay $50 for unlimited everything!

  • Viper

    Uh, I mean.. for all plans that are not unlimited, T-Mobile got rid of their value. Removing myfaves is also an absolutely huge mistake as well.

  • allan…atwork

    We get to keep our current plans they will be grandfathered. I’m not bothered by this I still got my plan and good coverage. 150 for 3 lines with 2 sk plans n one bb plan. Well see what happens when my contract expires.

  • rossi

    @ eye

    Exactly, if you need unlimited these plans are a bargain. Unfortunately, as I’ve said before, they miss those people who don’t need unlimited minutes but need more than 1500. I also think that paying $30 for smartphone data on EACH line of a family plan is ridiculous.

    They should have an option where you pay $30 to add data for the family but restrict the total bandwidth to equal only one individual data plan. Therefore, if your family needs more bandwidth buy more, if not, no one is losing anything because the data usage isn’t exceeding that of an individual… I imagine there might be some difficulty in dividing the bandwidth on the carrier’s side of things, but I think there would be a way for the carrier to reference instantaneous account usage and adjust the bandwidth accordingly. Honestly, I don’t know if it would be possible, but, in theory, I like the idea.

    I’ll keep my myfaves for now and spend zero money on data as long as they keep it like it is. I’ve been happy with tmobile (since 2001), and the only reasons I would leave is that their coverage can be spotty (pretty much only verizon is consistently better than tmobile in this department imo) or their phone selection which appears to be getting better. I’d LOVE to see tmobile match sprint’s any mobile, anytime with data plan for families. That’s currently the best deal going. However, I (and the rest of my family) do not want to leave tmobile so we’ll be here until they match it or sprint goes out of business. Hopefully sooner, rather than later.

  • Renesandy

    This is not really a deal for me.

    59.99 – 700 Family Shared
    9.99 – Unlimited Texting
    24.99 – BB – Unlimited
    24.99 – BB – Unlimited

    -11.99 – 10 percent off
    $107.97 before taxes/fee

  • Rik

    Will existing customers be allowed to convert to these plans, or do we have to wait out our contracts?

  • Bumbpy Knucks

    It wouldn’t make sense to pay full price for all handsets, but in some cases it does. If you sign for 2 years on a My Touch it’s 150, combine that with $20 extra for a minimum of 2 years ($480) your total out of pocket is $630. thats $130 more than the full cost of a My touch w/ no contract. If you ask me that’s not a bad deal at all.

  • niididy

    I think the information looks good. One of the things I have been consistent about is the fact that T-Mobile’s new plans benefit mostly new business, which is good for the growth of the company. At the same time current T-Mobile customers are not happy because it doesn’t benefit them much especially when the old plans were geared towards us being able to take control and fully customize our plans to save good money. Current customers are hence, very happy with their current plans which makes it difficut for us to accept the new plans. So I understand the company…at the same time I do also understand current Magenta customers like myself who may feel let down….

  • Ok so with the + plans you have to pay for the whole phone no sub from the carrier big deal its not like they give a lot off the price with a contract, some people act like with a contract phones are free the only free phones I ever see are cheap junk phones and those cheap phones will still be cheap so settle down all you cheap people you will still be able to get your junk phones

  • rossi

    For the heck of it I also looked at Verizon’s offerings…

    Premium Family Share plan:

    1400 anytime minutes

    10 numbers unlimited (!)

    Unlimited everything else including VCAST= $250 for five lines.

    Connect Family Share Plan:

    Same as above but unlimited web WITHOUT VCAST= $200 for five lines.

    Where is Tmobile’s answer to these offerings? That Connect plan on tmobile would be ideal to me. Santa? please?

  • rkwhyte2

    People the only plans we are seeing is the unlimited plans. They are also going to offer 500 minute and 1000 minutes plans. If you were to go with the plus plan you would not have a contract and while you do have to pay full retail for the phone nobody is forcing you to buy it from Tmobile heck just hit craigslist or ebay and pick up the phone of your choice. I’m not sure what if anything I will be doing with these new plans I currently pay about $235 month after all the fees/taxes and thats for 5 lines 2 with unlimited data ($20×2), family unlimited texting(9.95)and 3000 minutes. We average anywhere from 2300 to 2700 minutes a month. If I can get 2 of lines to go out on their own (somewhat of a possibility) I will sign up for the all you can eat plus plan with 3 lines and just buy the phones on the open market.

  • Torben

    and there is still no word of the cost for BIS or BES blackberry plans. So far they are not considered the same as a smartphone data plan.


    $89.98 unl. loyalty
    $19.95 unl. sms/mms
    $49.98 (for 2 data pack)
    $159.91 TOTAL FAM 2 LINES….. Why can’t contract have $139.99 pricing? That sucks T-Mobile….not cool at all. I’m staying put with current plan obviously!

  • Wicked1

    All sidekick data is supposed to be back now? Mines isn’t. I got my contacts and thats it. I’m about to call T Mobile right now. These plans aren’t going to do nothing for me, I would be paying more for what I dont’ need. I don’t need unlimited minutes, but I do need unlimited texts and web. That means I need to go ahead and order the Cliq today so my current plan will be extended for 2 years

  • helloo

    the family voice/text/data add a line is expensive

  • TMoprimal

    I have unlimited loyalty for families so my breakdown is this:

    Unlimited Family plan @ 2 phones: $90
    Unlimited Text for Families: $10 (Grandfathered), but even it weren’t that’s just $10 extra.
    Unlimited Data @ 2 phones: $45 (20 Tmo Unlimited Internet+25 G1 Data w/o Text)

    So yeah, I WAS pretty excited about the new plan. But now I’m Even More® indifferent…unless they have done something with the Loyalty plans that noone knows about yet, or gotten rid of them – which would make me sad, a bit upset, and probably peeved enough to switch carriers.

  • dave

    The way i see it is that att wireless has the new 69.00 unlimited prepaid phone that includes unlimited voice and text and u add 20 more to get unlimited data whch equals 89.99 a month with a bigger footpring of the 3g network. att has the better plan if u compare the 2 yr contract or even on the no contract plan with t-mobile.

  • I came to T-Mo strictly for Android… I’ve got another year on my contract. But I don’t like what this says about T-Mo. If this is all there is to a plan that’s supposed to make them number 3, I think they are doomed… unless their German overseers pull the trigger on buying Sprint.

    If the Droid is what we think it is… and VZW doesn’t screw with it, well, I might be tempted to jump ship and let T-mo have my ETF.

  • sfabian85

    Well this is a hit or miss. My current plan is (with 3 memoirs) ror 1000 min and unlimited family text and 2 lines with unlimited web is 150 before taxes and fees. Which ithe the even more talk and text comes out to be the same. But I’m not feeling the talk text

  • Steven

    My current family plan is 130, after tax, for 1000 minutes and unlimited texts. So, none of these really appeal to me. My individual plan, however… Not too shabby to drop down $5 a month and be out of contract.

  • braveXheart

    this is depressing… but the big question for me is, are data plans still required for android devices?

  • aquaitious

    I think I’ll stick with what I have. If I switched I’d pay more than double with the current offering. So much for getting things cheaper…

  • DimSum

    T-mobile will be done if they are going to roll out this UNTHINKABLE Plans.. it just suck in the ball for them.

    MY Plan >

    600 Mins family plan > $50
    Unlimited Nights/Weekends
    My Fav 5
    Free MObile to mobile
    1 extra line > $10
    Unlimited Family Text > $10
    2 TmobileWeb(T-zone) > @12

    Total > $82 – 12% monthly discount off

    Grand total around $72 + Tax\fees

    And yes, I have Iphones on 2 lines with TmobileWeb.

    If T-mobile can beat this, Then they would be ON TOP OF THE GAME.

  • Ralph

    I am going to stick with my current plan I already have the unlimited talk and text family plan and with the $24.99 data plan with insurance on my phones I still pay only $133.00 with tax. This is on a loyalty plan, not a regular customer plan. My question is when is Tmobile going to step up their game and stop being second best to Sprint and getting top shelf phones and stop settling for the second string phones. Tmobile needs to do more for loyal customers that have been with them for years and give us better unlimited plans. I don’t care if tmobile never acquire an Iphone because that device is overated anyway. The Iphone doesn’t give you the freedom of a 32 GB SD card expansion, it doesn’t have a flash on any of their Iphones, it has tons of problems with it’s software freezing up on you and you pay alot of money just to join the hype to think your cool because you have an Iphone. The android market and android software just keeps getting better and will soon dominate the phone industry with the software capabilities. So Tmobile step it up.

  • Kurt

    I don’t see how matching sprints pricing is going to make it BEAT sprint! sprints 3g/4g network is well in place and they have actually better phone coverage. I am amazed by this (and I’m a tmo customer!). Who was doing market research on this plan?

    AND you can only get stuff from the $80 everything plan if you buy your own $500 smart phone (no discounts from tmo). There are no phones included or discounted in the last two pictured (lower priced) plans.

    If you tmo was serious, they would have lowered EVERYTHING to $80 WITH phones! And an immediate game changer would be to get the Iphone WITH AT&T. The Iphone needs little adjustment to come to T-mobile. AT&T uses the same GSM technology. Voice is on the same frequency (use can even you an unlocked Iphone right on Tmobile BUT the 3g is on a different frequency.) If they wanted a game changer they should have talked to Apple. They would have been Sprint within one quarter with lower price than AT&T AND the Iphone!

    This plan just stinks!

  • d

    if all this is true, i’m going prepaid. tmo’s strength was their low monthly plans. i don’t know anyone who needs unlimited minutes, i barely use my phone. eff you tmo, you really screwed yourself.

  • Taj

    Both plans, EM and EM+ subsidize ths phones: EM provides immediate cash discounts and EM+ provides 20 months of interest free financing.

    Since the dealer network cannot offer the installment plan, if the EM+ takes off, the dealer network will be gasping for customers.

  • cj

    I hope these plans are just to keep us n the dark of whts really n store…I dnt use a lot of minutes and dnt care to have them ultd…I hope these are just options n addition to whts already avail or imma b stuck w/ my current plan for forever lol.

  • pecoy

    Well even though all these leaked photos are coming out..I don’t think that all this is true pricing
    The leaked posters and photos just does not seem logical..I think tmo and their marketing team realized and learned from their experience when they were going to release the myfaves and they lost the punch due to the leaks and I think that this time they are playing it safe..I think all this is not the right pricing..I think tmo is being really secretive and carefull to not release anything early..with the economy in bad shape tmo is gonna give way better prices than these leaked info..all those NDA’s and the request for all employees to work seems like a big deal…and I don’t think tmo would do that to just basicly simplify and raise the prices on plans if these prices are actually true…these prices are definitely not game changing and are not gonna bring subscribers…I’m already out of contract with tmo so I been waiting for this project black to see if they give better handsets and better pricing so I’m hoping they do..if not then I’m gonna cancel my lines and get the sprint htc hero and connect it on BOOST CDMA here in california (which runs on spring cdma 3g) and get unlimited everything for $50..and yes it is possible to connect sprint phones with boost unlimites u just have to do some tricks and tips and its possible..even the pre,tp2,and other phones… TMOBILE U HAVE THE BALL IN YOUR HANDS DON’T DROP IT

  • this is the dumbest thing that tmobile has ever done it all they have done is throw their smaller retail stores under the bus they are going to regret ever making this big of a stink over a rate plan change look out guys theirs a new CRICKET mobile in town

  • Carlos


    I’m putting my ‘Go buy Sprint’ hat on!!! Everything is in position!

  • Jeremy

    These don’t seem to include the 1500 and 750 minute plans. Only the unlimited.

  • Carlos

    I don’t understand the mix.

    T-mobile is basically saying…
    1) if you want minutes, I will give you 500 a month for 40 dollars
    2) if you want unlimited data, I gotcha…Truly unlimited for 70 bucks..

    For my lines….it’s a $50 dollar drop…$50..

    I luv Tmobile…

  • Adam

    I can’t believe T-Mobile is doing this to us! I am shocked with these prices and not a good shocked…

    The question is: who do you like screwing you T-Mobile or another carrier that don’t care about you?

    What will I do?

  • I hate to sound like a broken record but these plans are not that great…

    I think I’ll stick with my current family plan that has 4 lines, unlimited texting on 2 lines and I have T-Zones which lets me use the internet…and every month I pay about $170-190…

  • Keebler

    Most of you are missing the point. TMO is not making you drop your current price plan. Those will be grandfathered, period. This is a change in the right direction. People hate contracts, companies abroad know this and offer similar deals. How is not a great idea to get a new device and interest free finance it and have no contract? Don’t like the device after a few months……sell it and pay it off. All I seem to see is people whining because it doesn’t help them. It may not, but those of us that like the idea of no contract and not having to pay the full cost of a phone up front love it. Told my mother-inlaw about how for the same 29.99 she pays for 300 minutes(grandfathered) she could get what looks like to be 500 minutes, not be on contract and a new device where she doesn’t have to spring the cost of the phone. She is 65 and loved the idea. Again these plans wont be for everyone from what has been leaked, but will definitely appeal to the the masses who want top and phone but no contracts

  • tmouser

    Where is the Talk + Web Plans
    with no text plan

  • Pat

    I’m with Keebleer–some of you dudes just like to whine, whine, instead of waiting to see what is really there. I feel there is more to this as when I try too see the numbers, my screen tells me rate plan 6 and when I scroll to see the next one it says rate plan 7!
    So I’m believing that there is more to all this, what meets the eye. Especially after talking to a T-Mo Rep this morning and she tells me that for my family plan tomorrow will be great. Don’t know what that means but she just said to read the website in the AM
    Asked her if it will be better for me and the family–she said definitely. So I’m waiting, was also told won’t take affect till next billing cycle anyway. Good luck everyone and just be patient!

  • matt_TX

    I have been a very vocal T-Mobile subscriber and really thought they would pull thru. I talk them and Android up to everyone I know and I really fell like this is a personal let down. T-Mobile’s marketing SUCKS they have never given their Android phones their due. For the first time, I am thinking of terminating my plan and going to a diffrent carrier. Currently I get 1000 anytime minutes, my faves, 400 text messages, and my touch web and only pay around $75 dollars a month. I really don’t see how they could not package this up with phones people REALLY WANT and sell it too the masses. I absolutly hate a company that dosen’t listen to its customers. Game Changing? I think not. If T-Mobile continues to only release phones aimed at teens and the low end with this kind of new pricing they will indeed fail. WAKE THE HELL UP T-MOBILE!!!!!!!!!!!!!!!!!!!!


    **ARE ALL OF YOU STUPID???? This is the best deal out there hands down!!!!! These rates are for the unlimited plan only! If you want less minutes then try the 750/1000/1500 plans for even less money!! This is a win/win situation no matter how you look at it!! No other carrier can even begin to compare. T-mobile is spreading their 3G coverage faster than swine flu, so you can’t complain about that for long. You can bet that T-mobile will upgrade their phones along with all these new plans. The only negative to this whole thing is that you would have to pay full price for your phone, but with the interest free payments, how could you complain?? AND NO CONTRACT!!!!!! No longer do you have to deal with the devil for great wireless service!! T-mobile’s biz model will be copied soon-enough by sprint/verizon/at&t. ***Prediction: t-mobile will dominate in q4 & ’10 q1 new customer activations.

  • Mark

    Hopefully someone will leak the comparison charts showing Individual Plan 500 and 1000 minutes with unlimited text and unlimited data for AT&T, Verizon, Sprint, and T-Mobile Even More Plus. I’d like to see an across the board comparison for non-unlimited voice minute Individual Plans from all the carriers. I sure hope there’s more to Project Dark than what’s been leaked.


  • Keebler

    @matt_TX…. Seriously? Again with my point, if you are on a plan, don’t change it. It doesn’t seem they are going to make you. From what it seems like, keep your plan and you can upgrade your device. Since when had TMO ever stopped you from having your current price plan and upgrading besides the new Data Required with certain devices?
    Device people really want? People want Andriod and the DRIOD( will admit it looks cool but suckage in design)…..go get raped price wise with VZW with all the required stuff. Enjoy have certain features of your phone being locked out. Enjoy knowing that you cannot buy an awesome phone from over seas that isn’t sold here and cannot use it because you are with a carrier who is a world wide minority in cell standards. Again ignorance and failure to see the larger picture

  • sprinter

    I am a current sprint family plan guy…am out of contract and was upset by Sprint forcing everyone into the everything plans to get the cool new phones. When I heard the rumors of the new plans I was for sure moving to Tmobile and started phone shopping. Now that the reality of the rates are our, I find that I will be paying more for T mobile especially on the add a lines since I am not unlimited now. Will have to check pricing on minute plans…also having to pay a huge data fee for each line sucks..with sprint all additional lines cost 20 bucks and share your minutes and have unlimited texting and web included. I figure using the AAA 13% discount that Tmobile is offering, I can just about match my old sprint plan if I go for fewer minutes. Unfortunately we have limited 3G in my area, and the phone selection is not as good. I was at the Tmobile store today playing with the phones, and the Hero is a better Android phone then what T mobile has. Can’t think of any reason to leave sprint and have to buy a bunch of new phones to get same price, worse 3G coverage, and way worse phone selection. One thing T Mobile has done with this plan has made me realize how good I have it on Sprint – I bet Sprint gets the Iphone before Tmobile too!!

  • mattymatt72

    The reason many people are upset about what we have seen up to this point is that T-Mobile used terms like game changing. What we have seen is not game changing. In some cases( like mine) the prices are either the same or higher. I will not be changing to any of these plans. But the anger that is being seen on this and other forms is due to the fact that as customers of T-Mobile, we feel let down. I will keep my service, with t-mobile, but due feel that a shake up at the top is necessary. They are over promising and under delivering. That is the worst thing you can do in business.

  • queensnewbie

    The Droid phone looks cool but the whole slide Qwerty is dying off honestly. It isnt quite as necessary with a phone not running Windows Mobile.

  • Artiepants

    i still can’t believe they are charging $60 for data on family plans. it’s asinine.

  • Achilles

    The chart is wrong. AT&T: 2 Iphones on a family plan with unlimited everything, is $289. Verizon: 1 Blackberry Storm, and 1 Samsung Omnia on a family plan with unlimited voice, data, and text= $289 per month.

  • AlexW

    Rule of Thumb: Don’t use semi-colons if you don’t know the proper usage.

    Reactions are sure to be mixed and that’s ok, only feedback can force a company to make changes; and while we are pulling for T-Mobile, again we ask is this enough?

    Should be:

    Reactions are sure to be mixed, and that’s okay. Only feedback can force a company to make changes. While we are pulling for T-Mobile, again we ask; is this enough?

    You’re effin welcome.

  • abi

    guys stop crying they still have the 500 1000 1500 mins also those are just the unlimited plans they are trying to make people change to tmo from sprint AT&T and verizon over that’s all lower unlimited then there plans and no contracts. And this isnt only project dark there’s more to it from the hspa and new phones. I mean has the leak sheet for the N900 but they dont wanna say the date yet so just relax tmobile cant afford to lose people if they do then there parent company steps in and merges/buys out a lower phone company

  • Moblow55

    I wonder if these leaked prices are for new customers? Maybe current cust. will have a different price. I hope at least!!! If not, Sprint here i come!!!

  • johnkzin


    At AT&T, “unlimited talk” does not mean “unlimited talk to anyone on any phone on any network at any time of day”. It means “unlimited N&W and Unlimited Mobile to Mobile (on AT&T mobiles)”.

    T-Mobile’s “unlimited talk” is to anyone on any network at any time of day.

    That’s a big difference, IMO.

  • Mark

    I checked out AT&T, Sprint, and Verizon last night for a family plan with 3 lines with unlimited texting and unlimited data on 1 phone. The only one that came close to TMo was Sprint and it was still $20/month mor than TMo. I am currently paying $109.99 for that plan now, and if I read the other posts with the other plans correctly, that will drop to $99 with Project Dark and no contract. The others can’t touch that.

  • Joe

    Why does each card say “unlimited” according to that card there is no difference in the names of each plan, but there sure are a lot of prices…. am I missing something????

  • Joe

    Ugh, nvm, just had to open my eyes a bit more…

  • Rochester

    Hey Mr and Mrs Whiners.

    *If you find a better deal than this then switch carriers.
    *If you expected T-Mobile to offer you all unlimited for $50 then sweet dreams.
    * What T-Mobile offered is at least $10/month than any other carrier.That makes it a better deal than any other deal out there. Plain and simple. If you have some info to contradict this please go ahead. Otherwise for Gods sake stop whining.

  • Traveler

    I would have rather seen the $50 or even $60 for everything. I would have kept both of my lines if this would have happened. But considering T-Mobile lacks a lot of coverage where I travel, I got myself one of the prepaid tracfones, and their coverage is remarkable. Will be cancelling one on my T-Mobile lines next week and going to the $45 plan for unlimited talk, text, and web the the straighttalk phone from walmart and tracfone.

  • sprinter

    no problem Rochester..will wait for the announcement tomorrow morning and if this is it I will continue with sprint, and not think about T Mobile again. T-mobile is not 10 bucks less…what they have done is strip out the phone subsidy…tell you what give me 250 bucks and I will give you a 10 buck a month discount on your phone for 20 months! that is what they are doing….you guys know this sucks, at least be honest. This is not game changing, did not require a non-disclosure or any such nonsense. they just decided to price match…they have inferior coverage though, and will continue to bleed with this plan.

  • Rochester

    @Sprinter. In my post I requested someone to show me a single comparable plan with any other carrier that is cheaper than what T-Mobile offered.

    But I will point out couple of obvious facts here. First, you are here to sing for Sprint not to consider a switch. Secondly, T-Mobile does NOT need to out price anyone by $100 . They need to out price competitors by $1. And they are out pricing Sprint by at least $10 ( all comparable plans) even with the Even More ( the margin is even more with Even More Plus) plan that includes subsidy.

    T-Mobile’s 3G is one year old. Whereas Sprint’s 3G is over 4 years old. So, T-Mobile’s 3G coverage will only get better.And they are rolling out HSPA+ which will be faster than WIMAX.I will point you to the following link if you need some unbiased proof for that,2817,2353304,00.asp

    I will specially draw your attention to this paragarph of the article

    Sprint’s 4G WiMAX can compare with the speeds I saw, but not with what I expect to see from future HSPA+ devices. 3.6 megabits down is a decent WiMAX speed. If T-Mobile hits 10 megabits down, as I expect they will, they’ll overpower any WiMAX device I’ve seen so far.

    And as for call quality, customer service Sprint was never anywhere near T-Mobile. Dude there is a reason T-Mobile with weaker results adds couple of hundred thousand customers every quarter and Sprint looses about a million. If Sprint were as great as you Sprint trolls tell us, people would not live in droves.

    As for Even More plan it is targeted for Boost, Metro PCS and others. You can check out the Sprint’s Q1 2010 result to see whether T-Mobile’s new plans are game changer or not. I bet Sprint and Boost is going to take a hit.

  • Angry TMO REP

    I just finished remodeling our TMO store with all the new Plan-o materials. The pricing is pretty much accurate… And, wow to all you whiners. Most of you are already TMO customers, who are just spoiled with your grandfathered plans and will never be greatful about you already discounted rates, but that’s the same reason you can’t leave TMO, because you know VZ, ATT, and Sprint will eat you up and chew you out. If your a SMART Consumer, you would easily assess these plans as competitive, At At&t, fork up $29.99 and you’ll get 200 minutes and 500 Night and Weekend, then on top of that, they will discriminate against you can call in the “Senior Plan”. SHOP AROUND, only an idiot can look these prices and be left discontent. NO ONE is offering DECENT NETWORK and SERVICE for a lower rate. These offers should not appeal to grandfathered customers, your already taken care off. You are not going anywhere, unless you simply want to pay more and lose JDPOWER’s preferred customer service, that’s right. You think ATT cares about you after you already signed the contract, Sprint is in the hole a few billions of dollars. MetroPCS isn’t a real company, has a 1990’s network, and absolutely, at most, bottom of the barrel customer service. Boost is ok, if you like sprint repackage and resold to you. And for the IDIOTS who feel ATT’s prepaid coverage is equivalent to there Post-paid coverage, you’ve been sold. ATT believes they can convince customers that they can actually save money with rollover, by keeping the minutes purchase with the money that has already been spent, they know your dumb. They know that if your not going to use em one month, your most likely to let em rollover again. Ask them if your minutes are refundable. Do you prefer to pay for a plan you will actually use? or one that you won’t and hope to – later on? The call is clear. T-Mobile is not as big and fancy as verizon or Att, but we sure as hell are the better company. DO the actual research.


    Is T-Mobile serious? They have the smallest 3G coverage, the worst lineup of handsets and they think by offering these plans to their last place network is what will thrust them in third or second place. What a bunch of turds.

    They told to turn the company around and instead they’re flipping the company upside down. It saddens me to see a carrier I once loved and admired continually poisoning itself. The company’s direction is diseased with staff of executives that don’t have a clue about being competitive, listening to the customer base or capitalizing on a product of any type. This is seriously disturbing that Deutsch Telecom has allowed this to go on for as long as it has.

    I don’t like corporate bailouts and I’m glad there’s none in store for the stupidity T-Mobile execs coming to display. This is painfully humorous.

  • helloo

    ***this was posted before*** is there a plan for VOICE+DATA only or do you have to get the VOICE+TEXT+DATA? Also does the 750 VOICE+TEXT give you unlimited text? Is DATA unlimited on all options or just the total unlimited?

  • cockpitinferno

    I getting the feeling Project Dark will be a letdown. New pricing–is that it? How about some new phones and better coverage? Anyway back to the new plans: what does this all mean for FlexPay? Are they dropping it?

  • newspeak

    the plans are cheaper then the competition…but as what has been pointed out many times before the lack of a subsidy on the phone means that there is no difference in price

    add to that the lack of 3g coverage compared to every other network and it starts to look like alot less value

    to me if a plan can give me what effectively amounts to unlimited minutes (simply everything) then its a good value…the 450 min simply everything plan with unlimited mobile to mobile is the same price point as the coming 1000 min even more+….in may experience with the my favs plan more then half of my min usage is covered under my favs…i can only assume that there would be an even larger portion of my minutes covered under the sprint plan

    alltho i will say in my case they would pretty much be even because my usage is prolly covered by 1000 minutes…even in that case tho the sprint plan would give me a phone subsidy and alot better coverage

    I hope to see some good news in the morning

  • OMG

    Well first off, they launch tomorrow and I look forward to seeing all the Verizon and AT&T customers jumping ship. (come bring your wonderful iPhones over to T-Mobile. We’ll be glad to charge you 50% less and still let you have all the fun features your used to.) MetroPCS/Cricket etc are shaking in their boots with these rates coming out. I’ve talked to a few reps at the competition and the ones that knew about the plans are scared about their paychecks so you know it’s good if the competition is worried. To those of you complaining, Keebler has 100% said the right stuff. If you like your plan, Keep it!! When T-mobile took over Suncom, guess what they let them keep their suncom plans!!! (exception being anyone trying to go to an android phone that requires a feature that suncom didn’t have and doesn’t work with anything but t-mobile rates) but such is the price for progress. Ask any Alltel customer if they got to keep their rates when they went to Verizon?!? How many of them do you think will be standing outside a T-mobile when they hear about these rate plans?!? 3G coverage you say? T-mobile is launching 3g in about 2 to 3 cities per week!! if you don’t have it now, wait a month and you probably will. Either way T-Mobiles EDGE network speeds are almost as fast as Sprints 3G. Check their 4G coverage (which is such a made up name for a network, Seriously AT&T has faster speeds on their 3G than Sprints 4G but whatever) Just wait for HSPA+ 10mbps on your cellphone!!! Crazy!

  • OMG

    To answer the voice/data no text yes. These plans are FULLY customizable to fit exactly what you want/need. For easy explanation they have the 3 features with 3 prices (9 plans) but everything is adjustable down to the line/feature so you can have 1 line with unlimited text/data and one line with just unlimited text. You can even have a split ban having 1 line with even more and the second on even more plus if you want to keep the subsidy. the contract version will get the discount with 4 month installment the no contract one would use the 20month installment.

  • andrew

    but att sprint and verizen has more 3g then tmobile and the 3g is to slow and plus most of the time im on 2g

  • Tom

    Currently with T-mo 1500 minuets, unlimited data, and 400 text for $64.00 plus tax. Why would I change???

  • tmorep32


  • Rossi

    @ Omg and Rochester

    Can you tell me which tmobile plan I should choose that offers me the same features of verizon’s connect family share plan? That’s 1400 min, ten unlimited numbers, unlimited text, and unlimited web w/o vcast (to be fair)? That’s 199 for 5 lines. Please help me? I just can’t do math today.

  • OMG

    since myfav’s are gone, if you use the 10 numbers a lot then go unlimited. if you don’t then go with the 1500 minute plan. Unlimited is $40 per line add on. $259 for 5 lines unlimited voice + text + data. if you dont’ use data on all the phones (or you don’t use full web (blackberry/android/sidekick/windows mobile) only mobile web(any phone not listed above) then it’s only $10 per line on data instead of $30 so you’ll have to do the math) otherwise if the 1500 is enough, then it’s $149 (keep in mind you get unlimited mobile to mobile and unlimited nights and weekends.) this is the no contract version and you would use the full price phone on 20 month no interest installment.

  • J-Hop2o6

    yea i see they’re tryin to attract the other Big 3 customers mainly.. but the only way i see to get them pouring in quick is to:
    1.) EXPAND COVERAGE. Isn’t DE concerned about tmousa? Tmousa should ask for more money to add more towers (and to buy out some regional company’s).. thats the main bad rep that tmousa gets, so ppl don’t really want to deal with that (unless they don’t travel, or stay in Big Cities)
    2.) the iPHONE.. i don’t care for it, but it has 1M+ followers, and im sure alot would switch from AT&T to get some relief on their monthly bills.. hopefully tmousa would officially pick this up w/ AWS (since AT&T contract is up next year and ppl are saying Apple won’t make a CDMA version).. and since we’re bumpin up to HSPA+ really soon (Baltimore is already HSPA+), we don’t really have to worry about the towers being bogged down (hopefully they add more towers tho)..
    3.) More PREMIUM phones.. this is the 2nd main reason tmousa has a bad rep. It always seems like we’re the last one to bump up to the next tech (Wing?), but we start off as the test drive company in new products; like the G1, that aren’t as powerful as they should. Atleast we are RUMORED to get the HTC HD2 Q1/2010.. Now THATS a premium phone.. we just need to keep puttin out more at a faster pace.. hopefully 2010 would turn around for tmousa.

    it seems like im missing some more.. but those reason above should hit tmousa in the head to WAKE UP, if they want to bump up past atleast Sprint (since they keep declining in customers).. they already started off so far with the announcement in the new rate plans (aimed more towards new customers), the announced HSPA+ plans and launch in their first HSPA+ (3.75G) city of Baltimore, and the RUMORED HTC HD2 (w/ “tv & movies at your fingertips? hmm)

    what do u guys think tmousa should do to gain more customers and to pass Sprint and receive the #3 spot?

  • Sebastiaan

    Still I am VERY confused.. Why is the Tmobile Even More PLUS cheaper than the regular one and whats the catch. I am currently under ofcourse a T-Mobile plan what would it take for me to switch over to that plan?

    I see people talking about phone installment plans etc. etc. It’s verrrryy verrrry confusing!

  • OMG

    One other big difference to note is Verizon has a 5gig cap on their service and cuts you off or charges BIG bucks if you go over. T-mobile is unlimited. You can tether your blackberry to your laptop and check websites/email all day and never go over a cap or get charged any more than the $30.

  • OMG

    If your happy with your plan, stay with it. the “catch” is you pay full price for a phone instead of getting $300-$400 off as a “full discount”. No contract plan = full price phone. Contract plan = discounted phone. Contract plan = 4 month installment option. no contract = 20 month installment.

  • joe

    Well, as a rep I have to say, that this is it. We are going to put more pressure on some of the boost mobiles of the world and that may be about it. Because even sprint has better coverage overall than us. while the new plans give us more flexibility to get folks into phones, we are still hurting on towers (especially in my market). We have a lot of potential customers never activate even though they chomp at the bit to get away from ATT, Verizon and another regional carrier. Often times these folks have friends or family in the surrounding areas where we have no coverage or roam off limited bandwidth. And they aren’t real big on having a mobile phone that works only in the city. Hopefully this changes some day, otherwise, putting pressure on Cricket or Boost is about all that will happen….

  • Sebastiaan

    Well I Have T-Mobile phones I am happy with and my current plan sucks for what I’m running at. So would I be able to switch to a Family Unlimited (the plus one) plan, carry over my phones and just pay a better price (the 139.99)

  • Kurt

    The Iphone is only usable on T-mobile if it’s unlocked (and AT&T doesn’t do that). AND you can’t use 3g on an Iphone and T-mobile (speed drops to Edge because of technology change.)

    @Angry rep
    Sorry that Tmobile customers had it too good too long as you think. We got cheaper prices ’cause they had NO 3G for the LONGEST time. Spotty coverage and poor phones but we kept the service. The lower price was a reward for sticking it out with the 4th company.

    I’ll give ya $50 if ONE AT&T customer leaves with an Iphone so they can have Edge speed over 3g ’cause of the difference in frequency. No one is leaving Verizon or AT&T over these plans….nobody….

    The management ALSO setup this big group of pissed of people ’cause they called it a ‘game changer.’ These prices are NOT game changing by anyone standard (radical but not gamechaning). Stop using the buy your own phone plan prices. The other prices are the same as sprints (and then have better phones).

    If they had not hyped this so much…I don’t think people would be pissed. When Sprint changed it prices, they did it quietly. Tmobile held a press conference and call it PROJECT DARK!!!! too much drama for too little change!

  • Cybersedan

    @ Kurt
    I still didn’t hear T-Mobile officialy “Hype Up” project black, since nothing has been released publicly by the company. The hype only exists in these blogs because of the past 10 days or so of wild and sometimes unrealistic speculation.

    I must admit, that what I’m seeing so far seems like a bit of a letdown, because I had bigger hopes. However, keep in mind that the majority of potential customers this is aimed at have no clue what is going on and may be much more receptive to this than us over-hyped Tech blog junkies.

  • David

    Ok I need help here. I have 2 lines on a FLEX PAY family plan for $89.99 (1800 mins) on a 2 year contract. My question is will I qualify for the even more, or even more PLUS plan? Will I be able to get the cheaper unlimited talk, text and data family plan? I don’t understand the difference other than one is a contrract with a subsidized phone and one is no contract and I pay full price for the phone broken down over 20 months on my bill. I have been with t-mobile for 8 years and I love them and will never switch. I have always had great coverage and rarely ever drop a call. Thanks for your help guys.

  • joe

    Actually, while a few people really don’t like the plans (and the fact that they don’t do a lot for some of our existing customers), I am glad they brought their rates down. What really gets me though, is that T-Mobile spends so much money on ads. They are all over the web and all over TV with people like Whoopi and those comedians and Catherine Zeta Jones and then on Oprah’s show. Why throw all that money at endorsements and TV spots when you could start stifling those ridiculous churn percentages by putting up towers?

  • NiiDiddy

    (A) T-Mobile never called it a “game changer”. That was what was coined by from blogs and forums that believed so. Not only that as rumours spread, story changes from one mouth to another. Its no one’s fault the whole story escalated to get this big. What T-mobile did was try to keep it under wraps…what certain T-Mobile employees did was start rumours and leak information to make this big.

    (B) The plans are still great. And if there is any truth to any part of the chart above…well T-Mobile has done a good job to get some extra business. People on this blog who are T-Mobile customers are less than a 1% of T-Mobile cutomers; there are other T-Mobile customers who have no clue on whats going on. And you have new cutomers coming to T-Mobile everyday. You also have customers going to the other competitors everyday. Its all about a matter of preference and it doesnt matter what Sprint/VW/ATT Customers on this blog thinks, that’s just the way it is. T-Mo will still win some and loose some, just like all the other carriers!!!! Grants no one can win it all…!!!

    (C) In about 6 minutes after I post this, hopefully this will all come to an end so we can move other to other news!!! Clock will strike Midnight EST and a new day, October 25th will be ushered in with new rate plans from T-Mobile whether current customers, t-mo employees, bloggers, enthusiasts, prospective clients, the competition…etc…likes it or not!!!


  • NiiDiddy

    I was also mostly directed to @Kurt and whoever wants to listed or the cup fits.

  • canread

    Once again, a silly comparison chart. Comparing other carriers’ plans that INCLUDE subsidized phones with a TMO that doesn’t is absurd. The comparison should be to the “Even More” plans, but then TMO pricing doesn’t look so good.

  • joe

    you can get the new rates, though I’m not sure if it will affect your contract end date. But if you want to go from contract to and even more plus (no contract) plan, you have to pay the ETF on your lines that you migrate….

  • NiiDiddy

    @Cybersedan – AMEN! Well Said…

  • mani

    Nothing !!! HAHAH Project Black my @$$

  • joe

    DAVID – You can change your rate plan to a new one no problem, but do it the day before your billing cycle starts over. You can also change over to the even more plus (no contract) plans but you have to pay the ETF on your contract to continue service without contract.

  • achilles

    So far “Project Dark” blows chunks. Nothing significant is changing.

  • Ritchie

    Does anyone know why the fudge is TMobile down for upgrading phones only? Im trying to upgrade before the new plans are in effect because im trying to keep my plan and not buy into the new hype. I can order accessories and download wallpapers etc but when it comes to the upgrade it says a high call volume. How is it a high call volume im doing it thru the internet. I think TMo doesnt want anyone to upgrade and want cust. to change to the new plans. PS i can change my plan its available, it just wont let me upgrade any of my three lines, im pissed and freaking out. THis is making me go to sprint again, help.

  • Ariel

    Hmm, it’s the 25th now, still no info on the tmobile website…

  • Pingback: Project Dark: Old vs New | TmoNews - Unofficial T-Mobile Blog - News, Videos, Articles and more()

  • Mystictrust

    Did anyone actually expect the plans to change at exactly midnight? I didn’t, in any case. Stores open at 10am EST on Sunday, right? Personally, I’d expect the plans to be launched on the website sometime at or around then… maybe a few hours before.

  • NiiDiddy

    T-Mobile Corporate is based out of Bellevue, Washington state – 3 hours behind Eastern Standard Time. I bet they are prepping to change the website to reflect those changes by Midnight West Coast time…

  • Ritchie

    I was going to get the cliq, but since…Sorry—we’re currently experiencing high demand and are unable to process your upgrade online. To complete your upgrade, please call Customer Care free of charge (dial 611 from your T-Mobile phone or call 1-877-453-1304). Im not buying sh*t from them anymore, on any of my 3 lines and when my contract is up im going back to Sprint

  • A

    Well i was just trying to check out my account on icam and it wouldnt let me ..

  • Hurlamania

    Those rates are not accurate. the AT&T rate is 99.00 unlimited calling $20 unlimited text and $10 non smartphone web. AT&T charges 30 for smartphone web and $10 for GPS
    there true compareable price is $159.99 to T-Mobiles $79.99 plan saveing $960 a year.+ tax

    I am not sure about the other companies but it needs to be updated for true comparison

  • who,when,where

    T-Mobile is playing fast and loose with those pricing charts. They should not be comparing Even More Talk & Text with Sprint’s Simply Everything plan. Even More Talk & Text is just that, talk and text. Simply Everything includes Talk, Text, and Web, including all the little perks like TV that Sprint offers. I’m not knocking the plans, just the unfair comparison.

    I even like the 450 minute Simply Everything any mobile any time plan on Sprint. It is almost like having unlimited everything and the web browsing is good too.

  • 4ty-phive

    @ J-Hop2o6

    You’re right about 1 and 3, even though I think 1 is the priority. I don’t agree with you on 2. The iPhone is not needed. It is understood that it changed the phone game forever. But, it is really keeping the other phone makers on their toes and forcing them to innovate. Same goes for the phone OS programmers (Google). Better phones will come sooner than you think, and you won’t need an “idon’t”

  • Marco


    Actually the head of American Tmobile said it would make them #3. I would call that a game changer if it happened. These plans do NOTHING to change the status of Verizon, AT&T and Sprint. Tmobile isn’t gunna touch them with these plans.

    And if you work for Tmobile, maybe you should read what your CEO says to the media.

  • Hurlamania

    It appears you can port your number on even more plus plans contrary to first reports.
    no 7pm nights or wifi phones without data plans, bummer T-Mo Bummer….

  • webby

    Two Questions:

    1) On an Even More Plus plan, can you use your own T-mobile phone or T-Mobile compatible phone acquired elsewhere? If not, then boo on T-Mo — as you are forced to pay their inflated carrier prices for the phones. I just want to acquire my phone myself and pay a carrier to be a dumb pipe, as is done in many other countries.

    2) I don’t see anything about a Family Plan where one phone is a smartphone and the other phone is a dumb phone that doesn’t need data access. We have that kind of plan on T-Mo now. Do they still offer that kind of Family Plan with these new plans?

  • Hurlamania

    it dont really matter you can add smartphone for 30 and dumbphone for 10 or get a package with both smart for 40. same price for 2 smart as for 1 and 1

  • Bill Berry

    Okay, our old plan for 5 lines is as follows: Family My Faves 1800 – $89.99; Family Unlimited Text – $19.95; T-Mobile Web (grandfathered) – $29.95 ($5.99 per line); 3 additional lines – $29.97 ($9.99 each); Total before taxes & fees & 911 is $169.86.

    Now, our new plan for 5 lines is as follows: Unlimited “Everything” Plan – $79.99; Text – $20.00; Web – $40.00; Additional lines – $30.00 ($10.00 each); Total – $169.99

    Difference: 13 cents!

    Analysis: For those of us who are existing customers; clearly there are no remarkable price benefits if for example like us, you have T-Mobile Web at $5.99 per line versus MyTouch3G/TouchPro 2 Unlimited Web at $24.99 per line. New customers clearly make out like bandits because as I just did, I looked up each of the AT&T and Verizon plans and came up with T-Mobile’s numbers and in fact I made changes to another family member’s plan and saved them $75.00 a month due to the dramatic decrease in the data plan which in their case with 4 lines averages to $10.00 per line and in my case $8.00 per line. Since my stepson is in the US Army he qualifies for the 15% Military Discount saving an additional $20 a month. I’m not going to grovel over 13 cents and saving my stepson and his wife $75.00 per month.

  • Bill Berry

    Let me add one more thing about data plans, smart phones and dumb phones; the price is the same. As some of you may already know T-Mobile knows what your device is and corresponding is capable of setting the device up over-the-air to the proper APN unless manually overridden. I was told tonight, it is one price fits all and they will code what device gets what APN. These new plans are as simplified as anything I’ve ever seen and it is what the website says it is. They did say late this evening there are some bugs still being worked out specifically in regards to upgrading your devices and opting to use the Equipment Installation Plan and insuring your devices, but will be worked out in the next day or so.

  • troubleshooter

    Uhm, I’ve used almost every cell phone available, on every carrier available. My first cellular company was Omnipoint (who became Voicestream, and then Tmobile). I liked their customer service, their prices, but not their phones. Because of the phones that Sprint offered, I switched to them. I didn’t like their customer service, and their pricing was deceptive. I paid $150 to cancel my contract. From Sprint, I went to Cingular (now AT&T). Their customer service was horrid, and their phones were basic. As soon as the contract ended, I tried Verizon: too expensive. I purchased several burner phones (Trac Phones,etc), but was unhappy with the per minute prices. Now mind you, all of the above mentioned companies have great coverage areas. From burner phones, I went to Metro PCS. Their unlimited plans, and no contracts were great for me. Their biggest drawback was spotty coverage (they use Sprint’s CDMA network). I travel, and I need to have service; therfore, T-mobile was the logical choice: their phones are quad band phones, and work internationally, without my having to “rent” a device while outside of the US. Whether I’m in the Caribbean, or in the UK, my T-mobile phone works. Customer Service is good, the devices are improving, and I know exactly how much my bill will be each month…no surprises. Oh yeah, their coverage is getting better. Knock on wood, I have yet to experience any “dropped calls,” or “Can you hear me now” moments. I have six lines with them, and will implement a seventh soon. As for who I am: I work technical support for Sprint, and I tout my T-mobile service…as does 35% of the 600,000 or so employess of the call center I work for. The majority of my co-workers have either T-mobile, or Verizon, or AT&T as their wireless providers. Circle completed.

  • Bill Berry

    Everybody disregard my previous two posts. I will be cancelling my pending plan changes in a few hours and continuing with my Family Faves 1800 and so forth. I can’t find anywhere on the T-Mobile website where additional lines are $35 for lines with smart phones and I’m reading it is in fact $35 per line. If that is the case, there is no point in upgrading to the Even More Plus plan not with T-Mobile Web on all 5 lines. I assumed additional lines were $10 each and Customer Care agreed when I specifically asked about it, but continued reading suggests otherwise; my apologies.

  • Mike

    I’m a current customer of Tmobile, and I was waiting until today to pre-order the Cliq or get off the network to purchase the higher powered VZW Droid. T-mob rep told me that the phone is not available in my upgrade plan, and if I wanted to get it at the $199 rate I would have to cancel my current plan and open a new account, which would be fine except that she couldn’t guarantee that I would be able to keep the same phone number. Isn’t that absurd? If I went to another carrier I’m sure they would let me keep my number. Also, she said that even if I ordered the Cliq I wouldn’t be able to get it until November 2nd because I would technically be a ‘new’ client. This is crazy. What did they tell these people in their Project Dark training?

  • Bill Berry

    Earlier today I cancelled the pending changes and will remain with my current plan of 1800 minutes family talk with My Faves and Unlimited Text and T-Mobile Web which saves me $90 had I switched to Unlimited “Everything” and my grandfathered T-Mobile Web saves me $95.00 per month since T-Mobile Web and Unlimited Web at $24.99 are identical though the folks at T-Mobile would have you believe otherwise.

    All things being equal, while for some customers there are ways to save money; generally for existing customers they are few and far between. As for defectors from AT&T and Verizon Wireless (GSM); I can see those users with unlocked devices switching over to T-Mobile’s 3G network.

  • Queen

    With BOTH plans, it seems that TMO wants you to stay with them for TWO years.

    Even More (2 year contract req)
    Even More Plus (20 month phone payment plan)

    I prefer ONE year contracts with the discounted NEW phone price.

    So how are these plans benefiting me???