T-Mobile’s advertising for Mother’s Day weekend will focus heavily on the iPhone 5 and the trade-in promotion that has been ongoing since April 12th. That advertising itself will see three national newspaper insertions as well as papers in the top 20 markets. The offer allows both new and existing qualified customers to trade-in an iPhone 4 or 4S and receive a trade-in amount that helps wipe out the down payment on the iPhone 5. The result being a “$0 down” net payment for customers and a decreased monthly payment of $15, down from $20 saving the customer $5 per month.
There’s a few requirements for the trade-in device:
- Must power on
- Must not have cracked screen
- Must not have liquid damage or any other physical damage
The offer is good for both GSM and CDMA iPhone 4 and 4S models and is good at any T-Mobile company-owned store this weekend and until June 16th.
Does nothing say “I love you mom” like an iPhone 5? Flowers work too…hint hint, wink wink.
You can read our original post which includes the Loyalty Upgrade offer here.