Samsung Posts New TV Spot For Galaxy S III, Still ‘Designed For Humans’

Samsung’s interest in making sure the American public knows the Galaxy S III is “Designed for Humans” continues to ramp up with the introduction of another TV spot. This time, we’re seeing a different side of the Galaxy S III as Samsung’s marketing effort forgoes specs, instead showing how the device will enhance your life. This is exactly what Apple does with their own highly specialized television spots and it works wonders for them, so Samsung is definitely on the right track.

Now, we just have to wait and see how the public responds when the Galaxy S III arrives.

Phandroid via YouTube

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  • Xavier

    the one where the guy proposes was pretty kool!

  • AndrewSingleton

    shoulda been “the samsung galaxy s3: another samsung smartphone that’s a tiny bit different.”

    • Xavier

       that’s true for iproducts..except for “remodels”

      • AndrewSingleton

        i half agree – besides the iphone, minor updates are just those – the macbook pro’s are still macbook pros – not macbook pro s or macbook pro s 2. like, give it a rest samsung.

        • Xavier

           half agree is still good enough though

  • Therealmikebrown

    “This is exactly what Apple does…”
    What? Advertise something that most phones at the time do, but pretend it’s a new feature.
    Yeah that’s awesome. (facetime, notifications, Google Voice Commands…I mean Siri) 
    I can’t wait for their commercial showing turn-by-turn navigation, I’m sure many will call it ground breaking.

    • http://tmonews.com David

      No, the fact that you even went there makes me laugh. The idea is that Apple does a fantastic job of showing how their products will enrich your lives, something most of their competitors have failed to do. This commercial, does exactly that. It shows how the Galaxy S III will enrich my life.

    • http://tmonews.com David

      No, the fact that you even went there makes me laugh. The idea is that Apple does a fantastic job of showing how their products will enrich your lives, something most of their competitors have failed to do. This commercial, does exactly that. It shows how the Galaxy S III will enrich my life.

    • charles4

      You are totaly right and david its just another blogger making wonders for their favorite brand

      • Chase

        and you just cant get enough can you?

    • https://www.facebook.com/pages/TruTechies/241886182579005 TruTechies

       They never said anything about “new” or “innovative” in the commercial. They showed how its features can be applied to every day life and make life better.

  • CnTWaItSGS_III

    when the guy proposes that was totally awesome… I shud try that too..

    • Fanboy

      I agree.  That proposal scene was really good.  Best part of the commercial

  • Guest

    It should show the user desperately trying to install an update using KIES mini.

  • J-Hop2o6

    They can do better than this.

  • http://www.facebook.com/people/Bill-Wheeler/100003185900982 Bill Wheeler

    I’m all for them trying to connect with more customers, but I still hate the whole “Designed for Humans” slogan.  OF COURSE IT WAS DESIGNED FOR HUMANS! LAST TIME I CHECKED MY DOG OR CAT WEREN’T CAPABLE OF PURCHASING ANYTHING, MUCH LESS A SMARTPHONE !

  • FanBoy

    The proposal scene at the airport was cool!

  • Sh

    I like the Galaxy series but the idea that this one is designed for Humans is silly and implies that other  phones were designed for animals or aliens or idiots… Who is the marketing agency that’s wasting away with this ridiculousness. Does any phone company design anything for customers that are not humans?

    • Xavier

       well…lol i consider iphone users idiots and not humans  lol  most of them buy by brand…not by sight/knowledge lololololol

  • FILA

    was that a piss sound at the end, lol makes me pee

  • FILA

    was that a piss sound at the end, lol makes me pee

  • phills

    Whoever from Samsung was responsible for this campaign should be fired.  It’s so bad it almost makes me NOT want to buy the phone.  I feel like anyone who sees this commercial would laugh at me for owning one.  “Waits till you’re asleep”…that’s just creepy and makes you think someone is about to get murdered in their sleep.

    The reason the iPhone is so popular is because it is the “cool” thing to have.  With a name like “Galaxy,” Samsung could have done something really futuristic, eye catching, and original.  Instead, they’ve made a sad and cheesy attempt at copying apple – which makes the phone seem like a sad and cheesy attempt at copying apple.

    Sorry for the rant, but I work in creative and it’s always frustrating to see great products sabotaged by companies that do not understand the art of marketing and branding.

    • Bajamin

      When I read something like this all I can think is “bahhhh stop liking what I don’t.”

      I did not think “iphone rip off” at all when I saw this commercial. Like in any way.

    • Xavier

       then i guess, creatively you should be fired as well…

      how can you not see their “creativity” in this commercial.

      • phills

         It just appears very low budget and cliche as a whole – I mean the music…  I would expect more from such a high profile product.

    • sharklover

      I think its great. Makes me want it even sooner. I can’t wait for it. I hope costco presells it like the HTC one s but not sure they will. If they do it means $25 rebate if not then no rebate.

  • TMOTECH

    This is the same ad they posted on the day of launch.