Tag Archives: Rate plans

Verizon, AT&T Continue To Watch T-Mobile’s Move Away From Subsidies

It will come as little shock or surprise that T-Mobile’s competition is watching their move away from subsidies, a point reiterated by Verizon and AT&T execs in Las Vegas this week. T-Mobile may not pose a large threat to the dominant telecommunication positions of Verizon and AT&T, but it’s foolish to think the latter companies wouldn’t eagerly move away from subsidies. Subsidized pricing on mobile devices has long been a catch-22 for the … [read full article]

Telefonica Exec Warns T-Mobile Over Dropping Subsidies

There’s been no shortage of detractors over T-Mobile’s risky decision to move to a Value Plan only world in 2013. Now, Tracy Isacke, director of Telefonica Digital, a large Spanish multinational telecommunications company with more than 313 million customers worldwide is advising T-Mobile not to go down this path. Isacke suggests taking it from experience as Telefonica decided to undertake … [read full article]

T-Mobile’s Challenger Strategy Continues With 100% Move To Value Plans In 2013

I’ve been saying this for months, but T-Mobile has made it official as the company will move 100% to Value Plan offerings in 2013. While many of you will be shocked by this move, I’m thrilled to see the company removing the two rate-plan scenario which confused far more customers than necessary. As the company sees 80% of all post-paid activations in stores as Value Plans, it makes sense for this … [read full article]

T-Mobile’s All Hands Day Begins September 21st, Value Plan Oriented

Note: As with all pieces of early information, we don’t have a complete picture of the “Magenta Deal Days” T-Mobile will start running this Friday, so stay tuned to the site as we gather more intel and piece everything together! I’ll be the first to admit that I had higher expectations for T-Mobile’s “All Hands Day,” otherwise known as “Magenta Deal Days” set to coincide with the launch of the iPhone 5. … [read full article]

T-Mobile Launches Unlimited Nationwide 4G Data Plan

T-Mobile’s 10th anniversary as a wireless brand in the US isn’t our reason to celebrate today as today also marks the release of their “Unlimited Nationwide 4G data plan,” introduced back on August 22nd. “We’re big believers in customer-driven innovation, and our Unlimited Nationwide 4G Data plan is the answer to customers who are frustrated by the cost, complexity and congested networks of our competitors,” said Kevin McLaughlin, vice president, marketing, T-Mobile … [read full article]

We Love Unlimited Data, But Is It Necessary? New Study Says Maybe Not.

I believe it goes without saying that the prospect and return of an Unlimited Data plan to T-Mobile excites us to no end. Perhaps it’s psychological, but the comfort of knowing you won’t be throttled is both exciting and makes us remember why we’re happy our beloved underdog carrier had a change of unlimited data heart. Even with the return of Unlimited Data, the question turns to how many of us truly … [read full article]

T-Mobile Confirms New ‘Unlimited Nationwide 4G Data’ Plan With Press Release

After breaking this to the world just hours ago, T-Mobile has confirmed the upcoming release of their “Unlimited Nationwide 4G Data” plan. I’ll refer you back to our earlier post tonight for all the relevant details or the official press release below.   Full Press Release: T-Mobile Unleashes Unlimited Nationwide 4G Data Starting Sept. 5, T-Mobile will be the only carrier with a nationwide 4G network to offer unlimited nationwide 4G data … [read full article]

T-Mobile Will Introduce New “Unlimited” Data Plan That’s Actually Unlimited

Hello brand new unlimited data plan coming to T-Mobile that is actually…unlimited. Be still my heart as T-Mobile is finally introducing, or re-introducing from days gone by a data plan that is without “speed limits, caps, or overages.” I’m so happy I just might shed a tear that T-Mobile is finally using the word “unlimited” properly with regards to a data plan offering. The best news, this plan is just $30 for Classic … [read full article]

T-Mobile Making Changes To Migration Fee Requirements For Value Plan Converts

Good news for those of you looking to make the switch over to T-Mobile’s Value Plans as some future changes beginning August 19th might help reduce the cost of the migration fee. As it stands now, migration fees are calculated based on the time in contract tenure and it will soon move to the timeframe since the last handset subsidy. Given that you may have signed a new contract upon switching rate plans without … [read full article]