Tag Archives: NPD

T-Mobile still has some way to go with network coverage perception

It’s no secret that most U.S. consumers see T-Mobile as being a carrier which offers less reliable, and less expansive coverage than AT&T and Verizon. I’ve lost count of the number of times I’ve seen comments on this blog about coverage just disappearing outside metro areas. And a survey by research firm, NPD, shows that perception of T-Mo’s network is still not strong. In a survey of 2,500 wireless subscribers, T-Mobile came out … [read full article]