Tag Archives: HTC

Hoping To Snag A 64GB HTC One On T-Mobile? Nope, That’s An AT&T Exclusive

If you were hoping to get your hands on the HTC One with 64GB of internal memory, we’re learning that T-Mobile nor Sprint will be the place to do that. AT&T outed the 64GB model as a carrier exclusive in a five-minute walk-through video posted to their YouTube channel. There’s still the question of when you’ll be able to buy the device period, no matter the size as “April” is still as close as … [read full article]

T-Mobile’s LTE Network Goes Live With Seven Major Networks, Highlights LTE-Ready Devices

  Right on schedule, T-Mobile’s CEO John Legere just announced the company’s first seven LTE markets and they look awfully familiar. That’s not all T-Mobile’s got on the LTE front today as they highlight their upcoming LTE devices with the Galaxy S 4, HTC One, Galaxy S III LTe as well as the already available BlackBerry Z10, and Galaxy Note … [read full article]

HTC Ends “Quietly Brilliant” Tagline, Increases Marketing Budget To Get “Bold”

HTC’s making some sweeping changes to their marketing lately with a new announcement that they are dropping the “Quietly Brilliant” tagline in future product ads. “We have a lot of innovations but we haven’t been loud enough,” said Mr. Ho, a Singaporean who is HTC’s third marketing chief in less than two years. The new approach, he says, will be bolder. HTC’s new marketing effort is just part of their effort to reassure … [read full article]

HTC One Won’t Reach US Shores Until Late April Says New Press Statement

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A brand new press statement from HTC just hit our inbox offering up some less than thrilling news on HTC One availability. “HTC has seen unprecedented demand for and interest in the new HTC One, and the care taken to design and build it is evidenced in early reviews. The new HTC One will roll out in the UK, Germany and Taiwan next week and across Europe, North America and most of … [read full article]

New HTC One Marketing Spot Highlights BlinkFeed And A Potato That Looks Like Elvis

I’d be lying if I said I wasn’t a little more excited about the arrival of the HTC One over the Galaxy S 4. I’m a hardware person and I like quality — in that respect I have to give the nod to HTC for its aluminum build. What I’m not going to give HTC the nod for is this marketing spot…WHAT is going on? Standing on its own, BlinkFeed is novel way to keep … [read full article]

HTC One Takes To The Streets Right Next To Samsung’s Times Square Takeover

HTC’s clearly not wasting any opportunity to undermine Samsung, especially during their Times Square takeover with some guerrilla marketing tactics. While I stood in line and watched hired persons sporting HTC One gear pass out bottled water and hot chocolate, HTC had the One floating around Times Square just a few feet from Samsung’s Galaxy S 4 setup. Is this trolling or guerrilla marketing genius? You decide. YouTube

HTC One Release Date Delays Caused By Component Shortages?

Reports of delays surrounding the HTC One have been around for a week or so and now, according to the Wall Street Journal we’re finding out why. According to the WSJ report, component shortages have forced the manufacturer to push back the timetable for its flagship release. Except, that’s not the whole story. According to one unnamed HTC exec, these shortages are in part caused by suppliers no longer looking at HTC … [read full article]