Tag Archives: Commercials

Thanks For The Marketing Memories Carly, We’ll Miss You

In the heat of the last 36 hours and a continuous stream of T-Mobile news, I almost didn’t take notice that Carly hasn’t appeared at all. Not only did Carly not appear on stage at the T-Mobile event as she had in years past, but is also absent from the company’s new marketing spots. We knew that T-Mobile was adopting a new marketing strategy and with that, T-Mobile has confirmed to Business … [read full article]

T-Mobile’s Holiday Marketing Approach Detailed

It’s not unusual for us to pick up T-Mobile’s upcoming marketing campaigns and this time we’ve got a sneak peak at what they’re planning for the holiday season. Without any fanfare let’s just get right to it: Core Message: Throughout the Holiday season, T-Mobile will continue to market its existing “core” message: T-Mobile gives you access to America’s Largest 4G Network, feature Unlimited Family Plans. Now get Unlimited Data, Talk & … [read full article]

MetroPCS Thinks They Can Steal Carly Away From Magenta

This MetroPCS “attack” ad is hardly the first time we’ve seen a small regional carrier attempt to poke fun at T-Mobile’s sorrows but this time, they’re trying to steal Carly. I’m not having any of that. Nobody steals Carly. So listen up Ranjit and Chat, you can make fun of T-Mobile all you want but when you try and steal our most valuable player, you better bring more than a phone-in”tech and talk” help show. On … [read full article]

T-Mobile Posts Carly Commercial Promoting T-Mobile’s “Best Plan Ever”

T-Mobile is taking this whole $49.99 each line two line promotional family plan seriously with a thirty-second commercial spot promoting it. Of course, Carly is the main star even even though T-Mobile calls this its “Best Plan Ever” which is noteworthy in and of itself. Those are some bold words considering some of the excellent rate plans T-Mobile has had over the years. Watch for yourself and tell us what you think…and pick up this rate … [read full article]

Carly Has A Spanish Twin!

Just when you thought you couldn’t get enough of Carly, we present Carly, the Spanish edition. No word on who the beauty is representing T-Mobile to the Spanish speaking community but we’re not complaining. Thanks to one of our awesome readers (thanks @AbdiQuintana!) who was able to grab a quick recording of the commercial. Warning, you’ll need to turn the volume up to hear! YouTube aaa

Finally, A Commercial That Works

T-Mobile has had its share of marketing successes and failures as of late. Catherine Zeta Jones = Win. These ads = Not so much. After a double dosing of commercials featuring celebrities of questionable star power, T-Mobile has gone back to the basics and brought out Dwayne Wade and Charles Barkley to show off the MyTouch3G. Two basketball players of significant stature, this full minute commercial certainly works with a good dose of humor and … [read full article]