Tag Archives: blackberry

Over 50,000 BlackBerry users have upgraded to a new device since April’s “loyalty offer”

Back in March/April T-Mobile and BlackBerry had something of a public fallout. T-Mo had been reaching out to existing BlackBerry-toting customers offering them an upgrade to an iPhone. BlackBerry’s chief responded, calling the marketing effort “inappropriate and ill-conceived”. After various back and forths involving a trade-in offer and a $100 ShopBlackBerry discount, T-Mobile launched a new “loyalty offer” in April. Customers upgrading their BlackBerry phones for … [read full article]

BlackBerry offering T-Mobile subscribers with $100 off device purchases at ShopBlackBerry?

BlackBerry might have ended its licensing agreement with T-Mobile, but that doesn’t mean it doesn’t want Magenta-carrier customers using its devices. In an effort to get them to buy brand new BlackBerries direct from the company, it started sending out emails to T-Mobile customers, offering them $100 off purchases at ShopBlackBerry.com. Email recipients have been offered a … [read full article]

BlackBerry ends contract with T-Mobile, from April 25 devices will no longer be for sale

Late last night, BlackBerry announced that it has ended its commercial relationship with T-Mobile. Its current licensing contract ends on April 25, and it will not be renewed. CEO John Chen stated: “Regretfully, at this time, our strategies are not complementary and we must act in the best interest of our BlackBerry customers,” BlackBerry and T-Mobile’s relationship over the past couple of months has been tense, to say the least. First off, T-Mobile kicked off … [read full article]