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Take-away from Q3 earnings call: “We’re not done yet”

In my short time here at TmoNews one thing’s become increasingly clear: Many of you are frustrated by the coverage in some areas. Some of those are only a short distance from major metro areas, who get the benefit of the carrier’s fastest available coverage. Incredibly frustrating for you guys, I’m sure. Others – more understandably – are in rural areas of low focus … [read full article]

T-Mobile clears up and reiterates “Free Data For Life” 200MB tablet deal

Yesterday morning it became abundantly clear that consumers had become very confused over the iPad+free data offer on T-Mobile. We attempted to clear it up a little. Essentially, the confusion arose when new customers without pre-existing phone plans on Tmo thought they could walk in to a store, get an iPad on the “zero down” financing offer and get the 200MB … [read full article]

T-Mobile Has Taught Us That Change Is Not Always Bad

T-Mobile has made some incredible decisions this year regarding their company. It all started back when they dubbed themself the “Uncarrier”, the only carrier out of the big four in the United States that ditched contracts entirely. There were no more hidden fees, you get what you pay for. You didn’t even have subsidized pricing on phones anymore; instead you paid for your device full … [read full article]

(Updated) T-Mobile Moving to Cancel Some Grandfathered Rate Plans, Offer Customers New Options?

Update: A T-Mobile spokesperson just delivered the following comment confirming the rate plan move for grandfathered/legacy customers: Maintaining thousands of rate plans is the norm in the industry, but we think it creates unnecessary complexity. Simple is better, which is why we’re reducing the number of older plans in our systems. We’re giving customers on these plans the opportunity to … [read full article]